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TV Ratings Monday: 'Dancing With The Stars' Rises, Crushes Competition; 'The Event,' 'Law & Order:LA' Up, Still Woeful

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April 26th, 2011


Scoreboard ABC CBS Uni FOX NBC CW
Adults 18-49: rating/Share 3.2/8 1.9/5 1.4/4 1.2/3 1.2/3 0.9/2
Adults 18-34: Rating/Share 2.1/6 1.3/4 1.4/4 0.9/3 0.8/2 1.1/3
Total Viewers (million) 15.398 6.718 3.477 4.469 4.346 1.665

Against mostly repeat broadcast competition, ABC towered over the broadcast ratings on Monday night as Dancing with the Stars rose 13% from last week's season low for a performance episode to a 4.5 adults 18-49 rating. Univision topped both Fox (all repeats), and NBC (2/3 originals) in the adults 18-49 ratings.

Following Dancing with the Stars, a special timeslot Better With You drew a 2.6 adults 18-49 rating, 0.4 better than last week's special Cougar Town in the same timeslot.

The only new episode on CBS last night, Mad Love,  drew a 2.0 adults 18-49 rating, the same as last week when it followed a new HIMYM. Perhaps in a "Life without 2.5 Men" experiment, a repeat of The Big Bang Theory at 9pm drew a 2.3 rating, 0.2 higher than the Two and a Half Men repeat in the timeslot last week.

Against many broadcast repeats NBC originals were up, but still pitifully rated. The Event and Law & Order: Los Angeles each gained 0.2 points (18%) vs. last week to a still "cancel me please" 1.3 adults 18-49 ratings for each.

On the CW, 90210's 0.9 adults 18-49 rating was up 13% vs. last week, and Gossip Girl rose 14% vs. last week to a 0.8 adults 18-49 rating.

Late-night ratings are below the primetime data.

Broadcast primetime  ratings for Monday, April 25, 2011:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 ABC Dancing with the Stars 3.8 12 19.678
CBS How I Met Your Mother - R 1.6 5 5.258
FOX HOUSE - R 1.4 4 4.663
NBC CHUCK - R 0.9 3 3.052
CW 90210 0.9 3 1.810
8:30 ABC Dancing with the Stars 4.7 13 22.548
CBS Mad Love 2.0 5 5.571
FOX HOUSE - R 1.5 4 4.982
CW 90210 0.9 2 1.782
NBC CHUCK - R 0.8 2 2.657
9:00 ABC Dancing with the Stars 4.9 13 23.283
CBS The Big Bang Theory - R 2.3 6 7.652
NBC THE EVENT 1.1 3 4.065
FOX THE Chicago Code - R 1.0 3 4.117
CW Gossip Girl 0.8 2 1.540
9:30 ABC Better With You 2.6 6 11.648
CBS MIKE & MOLLY - R 2.1 5 7.832
NBC THE EVENT 1.4 3 4.790
FOX THE Chicago Code - R 1.0 2 4.113
CW Gossip Girl 0.8 2 1.529
10:00 ABC Castle - R 1.7 4 8.120
CBS Hawaii Five-0 - R 1.7 4 7.231
NBC LAW & ORDER:  LOS ANGELES 1.3 3 5.569
10:30 CBS Hawaii Five-0 - R 1.6 4 6.763
ABC Castle - R 1.5 4 7.111
NBC LAW & ORDER:  LOS ANGELES 1.4 4 5.944

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via NBC press note:

In Late-Night Metered Markets Monday night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.0/7; CBS's "Late Show with David Letterman," 2.5/6; and ABC's combo of "Nightline," 3.1/7; and "Jimmy Kimmel Live," 1.3/4.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 1.0/4; "Late Show," 0.7/3; "Nightline," 0.9/4; and "Jimmy Kimmel Live," 0.4/2.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.7/4 in 18-49) topped "Late Late Show" (0.4/3).

At 1:35 a.m., Last Call with Carson Daly" averaged a 0.9/4 with an encore in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

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NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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