FOX 2010/11 Season Performance Highlights, Numbers Galore For Your Favorite Shows

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via press release:

FOX 10/11 Season Performance Highlights

(Through 5/12/11 – Most Current)

Overall Prime Highlights

q  FOX is the season’s No. 1 network among Adults 18-49, Adults 18-34 and Teens.

 

q  FOX ranks No. 1 among Adults 18-49 for the seventh straight season, No. 1 among Adults 18-34 for the ninth straight season, and No. 1 among Teens 12-17 for the eleventh straight season.

q  FOX holds a +21% advantage over the No. 2 broadcast network among Adults 18-49, +58% among Adults 18-34 and +69% among Teens.

q  FOX has retained 95% of its year-ago ratings among Adults 18-49, making it the highest year-to-year retention among the broadcast networks (CBS 91%, ABC 89%, NBC 85%).

 

q  FOX has ranked No. 1 among Adults 18-49 for nine of the past 10 quarters (1st quarter 2009 to 2nd quarter 2011).

 

q  FOX has the season’s Top 2 regular entertainment programs among Adults 18-49: AMERICAN IDOL-Wed (No. 1) and AMERICAN IDOL-Thu (No. 2).

 

q  FOX has six of the season’s Top 10 regular entertainment programs among Adults 18-34: AMERICAN IDOL-Wed (No. 1), AMERICAN IDOL-Thu (No. 2), FAMILY GUY (No. 3), GLEE (No. 7), THE SIMPSONS (No. 9) and HOUSE (No. 10).

 

q  FOX has seven of the season’s Top 10 regular programs among Teens: AMERICAN IDOL-Wed (No. 1), AMERICAN IDOL-Thu (No. 2), GLEE (No. 3), FAMILY GUY (No. 4), CLEVELAND (No. 7), THE SIMPSONS (No. 8) and FAMILY GUY ENCORE (No. 9).

 

q  FOX has three shows among prime’s Top 10 regular programs among Adults 18-49 Commercial Live + Three Day ratings: AMERICAN IDOL-Wed (No. 2), AMERICAN IDOL-Thu (No. 3) and FAMILY GUY (No. 6).

 

q  FOX has the three highest-rated nights on television among Adults 18-49: Wednesday, Thursday and Sunday.

 

q  FOX ranks No. 1 in Thursday prime among Adults 18-49 for the first time in the network’s history.  FOX has won 17 consecutive Thursdays, the longest broadcast season streak for any network in 11 years.

 

q  FOX ranks No. 1 among Adults 18-49 on 4 of 7 nights of the week: Wednesday, Thursday, Saturday and Sunday, the most nights of any network.

 

q  FOX ranks No. 1 among Adults 18-34 on 6 out of 7 nights of the week: Tuesday, Wednesday, Thursday, Friday, Saturday and Sunday.

 

q  FOX’s prime average is up from last season on 4 nights of the week: Wednesday, Thursday, Saturday and Sunday, more than any other network.

 

q  FOX has been the No. 1 network on Saturday for 13 years (since the 1998/99 season).

 

q  FOX has ranked No. 1 among Adults 18-49 for 18 of the 33 weeks of the 2010/11 broadcast season to date, 26 among Adults 18-34 and 30 among Teens.

 

q  FOX prime attracts an above average concentration of upper income viewers, surpassing its Total U.S. Adults 18-49 average by +6% among Adults 18-49 with a household income of $100K or more.

 

q  FOX’s Super Bowl XLV ranks as the most-watched program in television history (111.9 million Total Viewers).

 

q  FOX’s median age of 45 for regular programming is the youngest of the four major broadcast networks – four years younger than the second-youngest network, NBC.

Key 2010/11 Program Highlights

AMERICAN IDOL

q  AMERICAN IDOL ranks as the season’s No. 1 entertainment show among Adults 18-49, with a +57% advantage over the No. 2 show.

 

q  This year marks the eighth straight season (since 2003/04) that AMERICAN IDOL has accounted for the #1/#2 entertainment program ranks in Adults 18-49, the most consecutive No. 1 ranks for any broadcast network program since the beginning of continuous Adults 18-49 measurement more than 20 years ago.

 

q  AMERICAN IDOL has ranked as the #1 program among Total Viewers for the past eight years (since 2003/04).

 

q  AMERICAN IDOL has ranked #1 for six seasons in a row in Households, the longest streak in television history.

 

q  AMERICAN IDOL is the season’s highest rated regular program among “Adults 18-49 with Household Income of $100K+” and “Adults 18-49 with 4+ Years of College.”

BONES

q  BONES ranks among the season’s Top 20 regular programs among Adults 18-34, Teens, Women 18-49 and Women 18-34.

 

q  BONES ranks No. 1 in its Thursday 9-10pm time period among Adults 18-49, Teens, Women 18-49 and Women 18-34

 

q  Since moving to 9pm in January, BONES improved over its Thursday 8pm time period average during Fall 2010 by +33% among Adults 18-49 and +20% in Total Viewers.

 

FRINGE

q  FRINGE ranks as the spring’s No. 1 program on Friday night among Adults 18-49 (tie), Adults 18-34, Women 18-34 (tie) and Men 18-49/18-34.

 

q  FRINGE ranks No. 1 in its Friday 9-10pm time period among Adults 18-49, Adults 18-34, Women 18-34 and Men 18-49/18-34/25-54.

 

q  FRINGE surpasses FOX’s 2009/10 Friday 9-10pm time period average for comparable days among Adults 18-49, Adults 18-34, Teens and Total Viewers.

 

q  FRINGE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with Household Income of $100K+” (109 index) and “Adults 18-49 with 4+ Years of College” (113 index).

GLEE

q  With original telecasts, GLEE is the 2010/11 season’s No. 1 scripted hour among Adults 18-49, Adults 18-34 and Teens.

 

q  GLEE ranks No. 1 in its Tuesday 8-9pm time period among Adults 18-34, Teens, Women 18-49/18-34 and Men 18-34, placing second with Adults 18-49.

 

q  GLEE’s average for original telecasts (including post-Super Bowl) surpasses its year-ago level by +23% among Adults 18-49 and +31% in Total Viewers.

 

q  Attracting an upscale audience, GLEE ranks among broadcast prime’s Top 10 programs that over-index among “Adults 18-49 with Household Income of $100K+” (144 index).

HOUSE

q  HOUSE ranks among the season’s Top 3 regular dramas among Adults 18-49, is a Top 5 drama among Adults 18-34, Teens and Men 18-49, and is the No. 1 among Men 18-34.

 

q  HOUSE dominates its Monday 8-9pm time period among Adults 18-49 (tie), Adults 18-34 and all key male demographics.

 

q  HOUSE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with Household Income of $100K+” (108 index) and “Adults 18-49 with 4+ Years of College” (105 index).

RAISING HOPE

q  RAISING HOPE ranks as the season’s No. 1 new live-action scripted series among Adults 18-34 (tie), Teens and Women 18-34.

 

q  RAISING HOPE ranks No. 1 in its Tuesday 9-9:30pm time period among Adults 18-34 (tie) and Teens.

 

q  RAISING HOPE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with Household Income of $100K+” (107 index) and “Adults 18-49 with 4+ Years of College” (122 index).

SO YOU THINK YOU CAN DANCE

q  SO YOU THINK YOU CAN DANCE ranks among Summer 2010’s Top 10 programs among Adults 18-49, Adults 18-34/25-54 and Women 18-49/18-34.

q  SO YOU THINK YOU CAN DANCE delivers an educated audience, surpassing its total U.S Adults 18-49 average in “Adults 18-49 with 4+ Years of College” (124 index) and “Adults 18-49 with Household Income of $100K+” (124 index).

FOX Sunday (THE SIMPSONS/BOB’S BURGERS/FAMILY GUY/THE CLEVELAND SHOW)

q  FOX Sunday 8-10pm is primetime’s highest-rated comedy block among Adults 18-34, Teens and Men 18-49/18-34.

 

q  FOX’s THE SIMPSONS, FAMILY GUY, BOB’S BURGERS and THE CLEVELAND SHOW all rank among the season’s Top 10 regular comedies among Adults 18-34, Teens and Men 18-49/18-34.

 

q  FAMILY GUY is the season’s No. 1 scripted series among Men 18-49 and Men 18-34.

 

q  In its 22nd season, THE SIMPSONS ranks among the season’s Top 20 programs among Adults 18-34, Teens and Men 18-49/18-34/25-54.

 

q  THE SIMPSONS ranks No. 1 in its Sunday 8pm half hour among Adults 18-34, Teens, Women 18-34 and Men 18-34, ranking No. 2 among Adults 18-49.

 

q  BOB’S BURGERS ranks No. 2 in its Sunday 8:30-9pm half hour among Adults 18-34, Teens (tie) and Men 18-49/18-34.

 

q  THE CLEVELAND SHOW ranks No. 2 among Adults 18-34 (tie) and Men 18-34 in its Sunday 9:30-10pm half hour, ranking No. 1 among Teens.

 

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