Soap Opera Ratings: ‘General Hospital,’ ‘The Bold And The Beautiful’ Hit New Lows For Women 18-49 Viewership

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Ratings for the week May 9-13, 2011

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,630,000 (+87,000/-483,000)
2. B&B 2,790,000 (-33,000/-397,000)
3. OLTL 2,582,000 (+84,000/+166,000)
4. DAYS 2,489,000 (+250,000/+45,000)
5. GH 2,371,000 (-8,000/-327,000)
6. AMC 2,299,000 (-36,000/-201,000)

Households
1. Y&R 3.3/12 (same/-.4)
2. B&B 2.0/7 (same/-.3) <—- ties low (2nd straight week)
3. DAYS 1.9/7 (+.2/+.1)
3. OLTL 1.9/6 (same/+.1)
5. GH 1.8/6 (same/-.1)
6. AMC 1.7/6 (-.1/-.2) <—- ties low

Women 18-49 Viewers
1. Y&R 882,000 (-54,000/-314,000)
2. DAYS 689,000 (+38,000/+64,000)
3. OLTL 656,000 (+57,000/-68,000)
4. GH 642,000 (-19,000/-282,000) <—- new low *
5. B&B 499,000 (-35,000/-189,000) <—- new low **
6. AMC 496,000 (+13,000/-155,000)

* Previous GH low: 661,000 (May 2-6, 2011)
** Previous B&B low: 503,000 (April 3-8, 2011)

Women 18-49 Rating
1. Y&R 1.3/9 (-.1/-.5) <—- ties low
2. DAYS 1.0/7 (same/+.1)
2. OLTL 1.0/7 (+.1/-.1)
2. GH 1.0/6 (same/-.4) <—- ties low (3rd straight week)
5. B&B 0.8/5 (same/-.2) <—- ties low (2nd straight week)
5. AMC 0.8/5 (+.1/-.2)

All ratings are Live+Same Day DVR viewing.

Source: Soap Opera Network

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives, OLTL = One Life to Live, AMC = All My Children.

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

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