“Nightline” Is #1 for the Week in Total Viewers and Adults 18-49

Categories: Network TV Press Releases

Written By

May 26th, 2011

via press release:

Nightline” Is #1 for the Week in Total Viewers and Adults 18-49

Nightline” #1 in Total Viewers for 13th Week In a Row

Season to Date, “Nightline” Ranks First in Late-Night Among Total Viewers, Adults 25-54 and Adults 18-49

Season to date Nightline” is Drawing its Largest Overall Audience in 8 Years

During the week of May 16, 2011, ABC’s “Nightline” ranked No. 1 among Total Viewers (4.204 million) and Adults 18-49 (1.405 million), according to Nielsen Media Research.  “Nightline” extended its No. 1 rank in Total Viewers to 13 weeks in a row. In addition, the ABC late night program delivered its largest Adults 18-49 audience in 3 1/2 months (since the week of 1/31/11) and 3rd best of the season.

 

Season to date, “Nightline” ranks first in late-night among Total Viewers, Adults 25-54 and Adults 18-49. This is the first time ever that “Nightline” has been in first place at this point in the season since at least the 1993-94 season, when “Letterman” began on CBS.  In addition, “Nightline” is up by +5% in Total Viewers and by +4% in Adults 25-54 compared to the same point last year. Season to date “Nightline” is drawing its largest overall audience in 8 years – since the 2002-03 season.

 

For the 5th time in the last 6 weeks, “Nightline” was up over its performance on the same week last year across all key target demos: (+13%), Adults 25-54 (+5%) and Adults 18-49 (+7%).   In fact, “Nightline” posted year-to-year increases in Total Viewers for the last 14 weeks and in Adults 25-54 for the previous 10 weeks. Further, the ABC programstood as the only late night program to grow year-to-year in all 3 target demos compared to its late night rivals, CBS’ “The Late Show (+1, -4% and -8%, respectively) and NBC’s’ “The Tonight Show (-2%, -3% and -7%, respectively). 

 

ABC News’ “Nightline” is anchored by Cynthia McFadden, Terry Moran and Bill Weir. John Donvan and Vicki Mabrey are correspondents. Jeanmarie Condon is the Executive Producer. The program airs weeknights at 11:35 p.m., ET on the ABC Television Network.

(Week of May 16, 2011)

 

TOTAL VIEWERS A25-54(000)/ Rtg A18-49(000)/ Rtg
ABC “Nightline”       4,204,000     1,673,000/ 1.3      1,405,000/ 1.1
CBS “Late Show”       3,478,000     1,510,000/ 1.2      1,107,000/ 0.8
NBC “Tonight Show”    4,019,000     1,719,000/ 1.4      1,378,000/ 1.0

 

Source: The Nielsen Company, NTI Total Viewers, Adults 25-54 & Adults 18-49 Live+SD weeks of 5/16/11, 5/9/11 & 5/17/10.  Live+7 (where available) & Live+SD for Season-to-date 10-11 vs. 09-10 (9/2/10-5/20/11 vs. 9/21/09-5/21/10).

 

 

 
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