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TV Ratings Friday: NHL Stanley Cup Final Game 5 Prelim. Down vs. Last Season, 'Flashpoint' Slips, 'Food Revolution' Steady

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June 11th, 2011


Scoreboard NBC ABC CBS FOX CW
Rating/Share: Adults 18-49 1.6/5 1.0/4 1.0/3 0.7/3 0.4/1
Total Viewers (million) 4.35 3.89 6.35 2.85 0.96

Due to the nature of live sports programming the ratings for NBC (NHL Stanley Cup Final) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

The NHL Stanley Cup Final Game 5 preliminary ratings for the primetime (8-11p) portion of the game were a 1.6 for adults 18-49. That's down 33% from the preliminary 2.4 rating for the primetime portion of Game 5 last season. Ignore the NBC fast affiliate results for comparison vs. the other broadcast networks last night. Until we see the final ratings, which will likely be adjusted upwards from the preliminaries, these fast affiliate ratings are useless for competitive comparisons last night.

NBC will certainly top the adults 18-49 ratings on Friday night (their preliminary average was a 1.6), but until we get the final ratings, we won't know by how much.

You can televise the revolution, but you apparently cannot force people to watch it, as ABC's Jamie Oliver's Food Revolution drew a weak 0.8 adults 18-49 rating, the same as last week. At 10pm, a new 20/20 scored a 1.2 rating.

CBS's Flashpoint scored a 1.0 adults 18-49 rating, down a tenth of a point vs. last week.

Overnight broadcast primetime ratings for Friday, June 10, 2011:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (Millons)
8:00 NBC NHL Stanley Cup Final Game 5 (8-11p) 1.6 5 4.35
CBS Flashpoint 1.0 4 5.90
ABC Shark Tank -R 1.0 4 3.90
FOX Bones -R 0.8 3 3.10
CW Smallville -R 0.4 2 0.98
9:00 CBS CSI:NY -R 1.1 4 6.53
ABC Jamie Oliver's Food Revolution 0.8 3 2.59
FOX Lie To Me -R 0.7 2 2.60
CW Supernatural -R 0.3 1 0.94
10:00 ABC 20/20 1.2 4 5.17
CBS Blue Bloods -R 0.9 3 6.63

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NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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