Disney Channel's "A.N.T. Farm" and "Phineas and Ferb" Hit Series Highs

Categories: Network TV Press Releases

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June 27th, 2011

via press release:

Disney Channel Shines with “Night of Premieres”

~Owns Friday’s Top 13 TV Telecasts in Kids 6-11 and the Top 6 Telecasts in Tweens 9-14

~Holds Friday’s Top 3 Cable Telecasts Led by “A.N.T. Farm” and “Phineas and Ferb

Phineas and FerbHits Series Highs After More Than 3 Years on Air

“A.N.T. Farm” Garners Series Highs in Total Viewers and All Kid Demos

Fish Hooks” Produces 4 Month Highs in Total Viewers and Core Kid Measures

Friday, June 24, 2011

Featuring all-new episodes of hit original series “Wizards of Waverly Place,” ”A.N.T. Farm,” “Phineas and Ferb” and “Fish Hooks,” Disney Channel dominated Friday’s television landscape, holding the Top 13 TV telecasts in Kids 6-11 and the Top 6 TV telecasts in Tweens 9-14. In Total Viewers, Disney Channel held cable’s Top 3 telecasts with “A.N.T. Farm” (4.6 million),Phineas and Ferb(4.4 million) and “Wizards of Waverly Place(4.0 million).

 

  • In its second regular outing, “A.N.T. Farm” surged by double-digit percentages week to week in target kids, hitting series highs in target demos Total Viewers (4.6 million), Kids 6-11 (2.3 million/9.4 rating) and Tweens 9-14 (2.0 million/8.1 rating).

 

    • Versus its week-ago series launch, “A.N.T. Farm” grew by 15% in Kids 6-11 (2.3 million vs. 2.0 million), by 11% in Tweens 9-14 (2.0 million vs. 1.8 million) and by 7% in Total Viewers (4.6 million vs. 4.3 million).

 

  • At 9 o’clock, “Phineas and Ferb” posted series highs in Kids 6-11 (2.1 million/8.7 rating) and Tweens 9-14 (1.6 million/6.5 rating), and was the series’ most-watched regular telecast in more than 1-and-a-half years in Total Viewers (4.4 million, since 10/16/09).

 

  • At 9:30 p.m., Fish Hooks” garnered the series’ best numbers in 4 months in Total Viewers (3.1 million – since 2/25/11), and in more than 4 months in Kids 6-11 (1.5 million/6.2 rating) and Tweens 9-14 (1.1 million/4.4 rating) – since 2/18/11.

Source: Nielsen Media Research National Ratings, Live + Same Day, 6/24/11. Ratings based on national rating unless otherwise noted. Ranks exclude programs with runtime less than 10 minutes.

 

 
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