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TV Ratings Wednesday: 'The Voice,' 'America's Got Talent' Rise, 'Love in The Wild' Premieres OK; 'So You Think You Can Dance' Falls

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June 30th, 2011

Scoreboard NBC FOX Uni ABC CBS CW
Adults 18-49: Rating/Share 3.2/10 1.9/6 1.3/4 1.2/4 1.2/4 0.4/1
Adults 18-34: Rating/Share 2.5/9 1.9/7 1.4/5 0.9/3 0.7/3 0.4/2
Total Viewers (million) 10.179 5.353 3.263 3.858 6.015 .973

NBC easily won the night with both adults 18-49 and total viewers.  The final results for The Voice averaged a 3.5 rating with adults 18-49. Its hard to make comparisons for the Wednesday 8pm show, particularly with last week's show being impacted by the President's address.  It was up 0.2 from last Wednesday, but it was down 0.9 from Tuesday's two hour performance show. Overall, The Voice was great news for NBC, but I expected a bit higher for the finale results show. For anyone interested, The Voice drew a 3.3 A18-49 rating for the first half hour and a 3.8 for the second.

America's Got Talent was up 0.1 from last week to a 4.0 adults 18-49 rating, its best Wednesday 9p results since last September 15. Love in the Wild premiered to an OK-by-10pm-standards (particularly on NBC, and especially in the summer) 2.2 adults 18-49 rating. The retentionistas will have their claws out, but with a 2.0  adults 18-49 rating in the second half hour, I'd guess NBC is pleased with the numbers.

So You Think You Can Dance was down three-tenths from last week to a 1.9 adults 18-49 rating.

Overnight ratings for Wednesday, June 29, 2011:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 NBC The Voice (Season Finale) 3.5/12 10.77
FOX So You Think You Can Dance 1.8/6 5.20
CBS Undercover Boss (R) 1.2/4 4.52
ABC The Middle (R) 0.9/3 3.75
CW America's Next Top Model (R) 0.4/1 0.95
8:30 ABC The Middle (R) 1.1/4 3.94
9:00 NBC America's Got Talent 9:16-10:16p 4.0/12 13.30
FOX So You Think You Can Dance 2.0/6 5.51
ABC Modern Family (R) 1.5/5 4.35
CBS Criminal Minds (R) 1.2/4 6.15
CW America's Next Top Model (R) 0.4/1 0.99
9:30 ABC Happy Endings (R) 1.0/3 2.79
10:00 NBC Love in the Wild (Premiere) 2.2/6 6.47
CBS CSI (R) 1.3/4 7.37
ABC Primetime Nightline 1.2/3 4.16

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via NBC press note:

In Late-Night Metered Markets Wednesday night:
• In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 1.9/5 with an encore telecast delayed by Wimbledon coverage; CBS's "Late Show with David Letterman," 2.7/7; and ABC's combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.2/4.

• In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.7/3 with an encore delayed by Wimbledon coverage; "Late Show," 0.8/3; "Nightline," 0.8/3; and "Jimmy Kimmel Live," 0.4/2.

• At 12:35 a.m., "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore delayed by Wimbledon coverage) trailed CBS's first-run "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49 with an encore delayed by Wimbledon coverage) topped "Late Late Show" (0.4/2).

• At 1:35 a.m., Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore delayed by Wimbledon coverage and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

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NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated. Starting with data for Mon 3/28/11, all program ratings will now include multiple viewings of a telecast on a DVR. Previously only the first viewing was counted. HUT/PUT will now consist of Live TV viewing and DVR playback at time of play. Previously, HUT/PUT consisted of live viewing and DVR playback credited to time of live telecast.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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