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Monday Cable Ratings: 'WWE Raw,' 'Switched at Birth,' Joey Chestnut, 'Single Ladies,' 'Teen Wolf' & More

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July 6th, 2011

Disclaimer: it was the Fourth of July. Unless you're in the wackadoodle demo, you probably shouldn't read anything into Monday's numbers other than that it was the Fourth of July (though complaints of "why did they air a new episode!!?? don't seem all that unreasonable).

WWE Raw topped the charts with adults 18-49 with 1.2 and 1.3 adults 18-49 ratings for its respective hours.

Secret Life of the American Teenager was, as far as I know a repeat, (update: some commenters say it was a new episode) but I think Switched At Birth was new and it was down more than 40% to a 0.7 adults 18-49 rating

MTV's Teen Wolf was down 29% to a 0.5 adults 18-49 rating.

Not sure if Single Ladies was new, but if it was, it was down 45% to a 0.6 adults 18-49 rating

Showtime's Weeds lost 50% from last week's premiere to a 0.3 rating with adults 18-49 and The Big C was down 60% from last week's premiere to a 0.2 rating with adults 18-49.

Nathan's Hot Dog Eating Contest on ESPN averaged a 0.8 adults 18-49 for the one hour of coverage (the actual contest was only 10 minutes, but I didn't see any numbers for just that portion).

We only receive the top 100 cable shows for adults 25-54 for the whole day from our (non-TravisYanan) source, and several typical TravisYanan featured shows were not on the list. Will add extras that Travis reports later below. I generally filter out repeats, and kids shows, and non-primetime shows.

Selected Monday cable ratings: (all Live+Same Day ratings):

Program	Net	Time	Viewers (000)	18-49 Rtg
WWE Entertainment	USA	10:00 PM	3768	1.28
WWE Entertainment	USA	9:00 PM	3665	1.19
Pawn Stars	HIST	10:00 PM	2860	0.89
Pawn Stars	HIST	10:30 PM	2771	0.88
American Pickers	HIST	9:00 PM	2557	0.88
Pawn Stars	HIST	8:30 PM	2714	0.86
HOT DOG EATING CONTEST L	ESPN	12:00 PM	1949	0.83
NCIS	USA	8:00 PM	2774	0.67
Switched At Birth	FAM	9:00 PM	1683	0.67
SECRET LIFE/AMERICAN TEEN	FAM	8:00 PM	1604	0.62
HOARDERS	AEN	9:00 PM	1623	0.60
AQUA TEEN HUNGERFORCE	ADSM	12:30 AM	1406	0.60
Intervention	AEN	10:00 PM	1198	0.59
SINGLE LADIES	VH1	9:00 PM	1022	0.57
Royal Pains	USA	3:00 PM	1621	0.55
Pawn Stars	HIST	12:31 AM	1341	0.55
Teen Wolf	MTV	10:00 PM	1208	0.53
NCIS	USA	7:00 PM	2156	0.53
JEFF DUNHAM: ARGUING	CMDY	8:00 PM	1420	0.46
LAW & ORDER	TNT	9:00 PM	1891	0.46
TWILIGHT ZONE	SYFY	5:30 PM	1314	0.45
HOARDERS	AEN	8:00 PM	1033	0.39
WEEDS	SHO	10:00 PM	622	0.26
The Big C	SHO	10:30 PM	583	0.20