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Cable News Ratings for Saturday-Sunday, July 9-10, 2011

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July 12th, 2011

Live + Same Day Cable News Ratings for Saturday & Sunday, July 9-10, 2011

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC     714              188     379
CNN     424              133     192
MSNBC     347              159     184
CNBC     171                78      95
FBN      24                  5      13
HLN     484              160     236
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC     869              175     375
CNN     444              130     201
MSNBC     507              201     253
CNBC     228                93     121
FBN      46                  3      18
HLN     737              190     339
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC     810              230     422
CNN     365              112     147
MSNBC     330              172     176
CNBC     180                78      93
FBN      22                  7      12
HLN     354              145     178
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC     952              209     431
CNN     459              176     212
MSNBC     430              221     211
CNBC     180                74      88
FBN      49                13      24
HLN     454              141     192

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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.
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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of October, 2010)

CNN/HLN: 100.88 million HHs

CNBC: 98.38 million HHs

FNC: 99.06 million HHs

MSNBC: 95.41 million HHs

Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

 
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