History’s ‘Pawn Stars,’ ‘American Pickers,’ and ‘American Restoration’ Crossover Does Blockbuster Ratings
via press release:
HISTORY® Posts Blockbuster Ratings on Monday Night with Two-Hour
American Pickers, American Restoration and Pawn Stars Crossover Event
New York, July 12, 2011 – HISTORY’s crossover event featuring a lineup of its wildly popular “trash-to-treasure” strand – American Pickers, American Restoration and Pawn Stars – delivered in a big way this past Monday night scoring a round of stellar ratings for the network.
In the special two-hour event from 9-11pm, the colorful characters who populate the three hit HISTORY series worked together to find, purchase and bring back to life the ultimate American artifact – a rare model 1957 Chevy.
The Monday, July 11 at 9pm premiere of American Pickers claimed 6.3 million total viewers, 2.8 million Adults 25-54 and 2.6 million Adults 18-49.
American Restoration scored 6.7 million total viewers, 3.2 million Adults 25-54 and 3 million Adults 18-49 on Monday at 10pm.
While, Pawn Stars continues to produce record ratings for HISTORY with the 10:30pm episode on Monday delivering 7.6 million total viewers, 3.7 million Adults 25-54 and 3.4 million Adults 18-49 – making it the series overall second best telecast of all-time.
From 9-11pm, the crossover event averaged 6.7 million total viewers, 3.1 million Adults 25-54 and 2.9 million Adults 18-49 for HISTORY.
HISTORY® and HISTORY HD® are the leading destinations for revealing, award-winning original non-fiction series and event specials that connect history with viewers in an informative, immersive and entertaining manner across multiple platforms. Programming covers a diverse variety of historical genres ranging from military history to contemporary history, technology to natural history, as well as science, archaeology and pop culture. Among the network’s program offerings are hit series such as American Pickers, Ax Men, Brad Meltzer’s Decoded, Ice Road Truckers, Top Gear, Pawn Stars and Top Shot, as well as acclaimed specials including America the Story of Us, WWII in HD, 102 Minutes That Changed America, The President’s Book of Secrets and Life After People. HISTORY has earned four Peabody Awards, seven Primetime Emmy® Awards, 12 News & Documentary Emmy® Awards and received the prestigious Governor’s Award from the Academy of Television Arts & Sciences for the network’s Save Our History® campaign dedicated to historic preservation and history education. Take a Veteran to School Day is the network’s signature initiative connecting America’s schools and communities with veterans from all wars. The HISTORY website, located at www.history.com, is the leading online resource for all things history, featuring over 20,000 videos, images, audio clips, articles and interactive features that allow visitors to dig deeper into a broad range of thousands of historical topics.