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TV Ratings : 'Bachelorette,' 'Makeover: Weight Loss' Slip, But ABC Still Wins; 'MasterChef' Inches Up

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July 12th, 2011

Scoreboard ABC FOX CBS Uni NBC CW
Adults 18-49: Rating/Share 2.3/7 1.7/5 1.2/3 1.1/3 1.1/3 0.3/1
Adults 18-34: Rating/Share 2.2/7 1.6/5 0.7/2 1.1/3 0.8/2 0.3/1
Total Viewers (million) 7.137 3.994 4.848 2.836 4.933 .650

ABC won the night both with adults 18-49 and total viewers. After repeats last week (July 4), The Bachelorette returned down 4%  from its last original to a 2.5 adults 18-49 rating between 9-11p. Extreme Makeover: Weight Loss Edition. which was also in repeats last week, was down 14% from its last original to a series low 1.9 adults 18-49 rating.

FOX's MasterChef was up a tenth versus both its last Monday (June 27) telecast and last Tuesday's telecast to a 2.2 adults 18-49 rating.

Late-night results are below the primetime data.

Broadcast primetime  ratings for Monday, July 11, 2011:

Time Net Show 18-49 Rating Viewers (Millions)
8:00 ABC The Bachelorette 2.4/7 7.54
NBC America's Got Talent (R) 1.5/5 6.20
CBS How I Met Your Mother (R) 1.2/4 3.90
FOX MasterChef (R) 1.2/4 3.00
CW 90210 (R) 0.3/1 0.77
8:30 CBS Mike & Molly (R) 1.2/4 4.36
9:00 ABC The Bachelorette 2.7/7 8.42
FOX MasterChef 2.2/6 4.99
CBS Two and a Half Men (R) 1.5/4 5.74
NBC Law & Order: Criminal Intent (R) 0.8/2 3.97
CW Gossip Girl (R) 0.2/1 0.53
9:30 CBS Mike & Molly (R) 1.3/3 5.41
10:00 ABC Extreme Makeover: Weight Loss Edition 1.9/5 5.45
CBS Hawaii Five-0 (R) 1.0/3 4.84
NBC Law & Order: LA 1.0/3 4.64

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via NBC press note:
coming ASAP
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NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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