via press release:
A&E’S ‘’ BECOMES NETWORK’S #1 SERIES TELECAST OF ALL TIME WITH 5.1 MILLION VIEWERS IN SECOND SEASON PREMIERE
NEW YORK, NY – July 21, 2011 – The season two premiere of A&E’s hit real-life series “” set ratings records for the network with back-to-back episodes on Wednesday, July 20 at 10:00PM and 10:30PM. The 10:30 episode became the network’s most-watched telecast of all time among the key adults 18-49 and 25-54 demographics with 2.9 million viewers in each demo, as well as the most-watched series telecast of all time with 5.1 million total viewers. The full hour of back-to-back episodes became A&E’s #1 season-opening performance for any series in the history of the network.
“” set records online as well, as July 20 became the highest trafficked day of 2011 and the second-highest trafficked day on record for aetv.com, in both page views and visits.
The 10:00PM episode of “” was watched by 4.5 million total viewers before growing by 13% to 5.1 million for the record-setting 10:30PM episode. Among adults 18-49 and 25-54 the audiences grew by 12% from 2.6 million for the 10:00PM episode to 2.9 million for the 10:30PM.
New episodes of “” air every Wednesday at 10:00PM and 10:30PM on A&E.
“Storage Wars” is produced by Original Productions, a FremantleMedia Company for A&E Network. Executive producers are Thom Beers and Philip D. Segal. Jeff Conroy is co-executive producer and Dolph Scott is series producer. A&E executive producers are David McKillop and Elaine Frontain Bryant.
About A&E Network
A&E is “Real Life. Drama.” Now reaching 100 million homes, A&E is television that you can’t turn away from; where unscripted shows are dramatic and scripted dramas are authentic. A&E offers a diverse mix of high quality entertainment ranging from the network’s original scripted series, including “www.aetv.com.” and “ ,” to signature non-fiction franchises, including the Emmy-winning “ ,” “ ,” “ ,” “ ” and “Storage Wars,” and the most successful justice shows on cable, including “ .” The A&E website is located at