Cable News Ratings for Saturday-Sunday, July 23-24, 2011

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Live + Same Day Cable News Ratings for Saturday & Sunday, July 23-24, 2011

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC     947              223     465
CNN     613              195     278
MSNBC     471              232     220
CNBC     184                88      97
FBN      27                  6      12
HLN     410              155     221
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  1,050              142     400
CNN     607              204     284
MSNBC     581              320     259
CNBC     225                93     126
FBN      50                10      19
HLN     400              154     200
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC     953              258     471
CNN     475              151     215
MSNBC     380              184     205
CNBC     154                78      86
FBN      26                  6      13
HLN     350              140     170
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  1,093              223     465
CNN     555              148     228
MSNBC     512              246     291
CNBC     140                57      62
FBN      41                15      18
HLN     308                95     122


Note that MSNBC weekend programming after noon isn’t live news like their weekday programming. It’s specials and documentaries.

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

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