Soap Opera Ratings: Hot Weather Helps Most Soaps, But ‘Days of Our Lives’ Ties Lows with Women 18-49

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Ratings for the week of July 18-22, 2011

Source: Soap Opera Network

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,809,000 (+195,000/-126,000)
2. B&B 3,026,000 (+82,000/-223,000)
3. OLTL 2,779,000 (+202,000/+329,000)
4. GH 2,622,000 (+180,000/-17,000)
5. AMC 2,570,000 (+261,000/+10,000)
6. DAYS 2,341,000 (-90,000/-51,000)

Households
1. Y&R 3.4/10 (+.1/same)
2. B&B 2.1/6 (same/-.2)
3. AMC 1.9/6 (+.2/same)
3. OLTL 1.9/6 (same/+.1)
3. GH 1.9/5 (+.1/same)
6. DAYS 1.7/5 (same/-.1)

Women 18-49 Viewers
1. Y&R 1,001,000 (+127,000/-116,000)
2. GH 733,000 (+64,000/-109,000)
3. B&B 666,000 (+101,000/-53,000)
4. OLTL 660,000 (+64,000/-12,000)
5. DAYS 626,000 (-56,000/-26,000)
6. AMC 531,000 (+35,000/-78,000)

Women 18-49 Rating
1. Y&R 1.5/10 (+.2/-.2)
2. GH 1.1/7 (+.1/-.2)
3. OLTL 1.0/6 (+.1/same)
3. B&B 1.0/6 (+.1/-.2)
5. DAYS 0.9/6 (-.1/-.1) <—– ties low
6. AMC 0.8/5 (same/-.1)

All ratings are Live+Same Day DVR viewing.

Source: Soap Opera Network

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives, OLTL = One Life to Live, AMC = All My Children.

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

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