Cable News Ratings for Saturday-Sunday, July 30-31, 2011

Live + Same Day Cable News Ratings for Saturday & Sunday, July 30-31, 2011

Saturday
P2+ (000s) 25-54 (000s)
Total Day
FNC     931              259
CNN     547              143
MSNBC     400              158
CNBC     187                89
FBN      26                  5
HLN     328              127
Primetime P2+ (000s) 25-54 (000s)
FNC  1,072              228
CNN     511              152
MSNBC     395              162
CNBC     249              112
FBN      47                  7
HLN     435              105
Sunday
P2+ (000s) 25-54 (000s)
Total Day
FNC  1,215              334
CNN     753              211
MSNBC     413              142
CNBC     193                91
FBN      28                10
HLN     293                99
Primetime P2+ (000s) 25-54 (000s)
FNC  1,719              395
CNN  1,317              365
MSNBC     572              204
CNBC     215                85
FBN      58                18
HLN     313                92


Note that MSNBC weekend programming after noon isn’t live news like their weekday programming. It’s specials and documentaries.

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

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