On Saturday morning following the historic S&P credit downgrade on Friday, Fox's Neil Cavuto anchored the highest-rated program in total viewers on the cable news networks for the entire weekend. The two-hour special 'The Cost of Freedom' averaged 1.544 million viewers. The program was second for the weekend (to 'Fox & Friends Weekend' ) with adults 25-54 with 434K viewers 25-54.
It was the second highest-rated 'Cost of Freedom' in 2011 trailing the 3/12/11 telecast on the heels of the Japan earthquake. Saturday's 'Cost of Freedom' beat its combined competition.
Saturday, 8/6, 10:00AM - 12:00 PM
|
P 2+ |
P 25-54 |
|||
| Network | Program | Time |
(000s) |
(000s) |
| FOXN | COST OF FREEDOM, THE | 10:00A -12:00P |
1544 |
434 |
| CNN | CNN NEWSROOM | 10:00A -12:00P |
726 |
240 |
| MSNB | MSNBC LIVE | 10:00A -12:00P |
315 |
88 |
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Live + Same Day Cable News Ratings for Saturday & Sunday, August 6-7, 2011
| Saturday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 915 | 231 | 429 |
| CNN | 524 | 191 | 238 |
| MSNBC | 360 | 169 | 176 |
| CNBC | 167 | 61 | 88 |
| FBN | 40 | 8 | 21 |
| HLN | 312 | 104 | 159 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 1,165 | 235 | 423 |
| CNN | 556 | 206 | 249 |
| MSNBC | 529 | 286 | 270 |
| CNBC | 232 | 75 | 115 |
| FBN | 61 | 16 | 20 |
| HLN | 400 | 100 | 182 |
| Sunday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 826 | 217 | 426 |
| CNN | 403 | 152 | 200 |
| MSNBC | 333 | 167 | 181 |
| CNBC | 198 | 79 | 96 |
| FBN | 33 | 9 | 21 |
| HLN | 314 | 114 | 160 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 1,048 | 253 | 474 |
| CNN | 463 | 170 | 219 |
| MSNBC | 465 | 234 | 280 |
| CNBC | 180 | 63 | 93 |
| FBN | 67 | 20 | 48 |
| HLN | 377 | 78 | 157 |
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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.
