NFL was back, both nationally on ESPN and in several local markets and many shows were down from last week.dropped 14% with adults 18-49 to a 3.7 to go along with the 7.374 million viewers. Despite the drop, it still easily dominated cable. The Seahawks/Chargers game on ESPN was a distant second with a 1.7 adults 18-49 rating and 4.39 million viewers. The encore at 11pm averaged a 1.4 adults 18-49 rating and 2.4 million viewers.
USA’swas down 0.2 to a 1.2 adults 18-49 rating and 4.739 million viewers and stablemate which had to go head-to-head with . lost 0.1 to a 1.2 adults 18-49 rating and 3.96 million viewers. Lifetime's was steady with a a 1.1 adults 18-49 rating. FX’s , which also had to battle Snooki and crew, was actually up 0.1 from last week to a 0.7 adults 18-49 rating,. was steady with a 0.4 adults 18-49 rating for the normal 10:30 episode (unfortunately I did not see the results for the new episode that aired at 11pm). Comedy Central’s was down a tenth from last week with a 0.7 adults 18-49 rating.
was a little less ugly last night, rising a tenth to a 0.4 rating with adults 18-49 and 888K viewers. was steady with a 0.5 adults 18-49 rating and 1.119 million viewers.
Update: commenter Nick added some additional data, including the numbers for's final show and the 11pm numbers in the comments, I've posted them again below the table.
We only receive the top 100 cable shows for adults 25-54 for the whole day from our source. If you don’t see an original episode of a show here, it’s because it wasn’t in the top 100. I attempt to filter out repeats, kids shows, and most non-primetime shows. Also, to limit the size of the list, I list only the top rated airing of each individual show.Will add extras that @TravisYanan reports later below.
Thursday's Cable Ratings:
|Program||Net||Time||Viewers (000)||18-49 Rating|
|SSN 4||MTV||10:00 PM||7374||3.7|
|NFL PRE-SEASON FOOTBALL L||ESPN||8:00 PM||4390||1.7|
|JERSEY SHORE SSN 4||MTV||11:00 PM||2941||1.4|
|REPUBLICAN PRES DEBATE||FOXNC||9:00 PM||5053||0.8|
|THAT 70S SHOW||NAN||12:39 AM||1587||0.7|
|CHILDRENS HOSPITAL||ADSM||12:00 AM||1633||0.7|
|A.N.T. FARM - LN||DSNY||11:00 PM||3062||0.6|
|WORLDS DUMBEST||TRU||9:00 PM||1089||0.5|
|MY BABYSITTER (SERIES)-LN||DSNY||11:30 PM||2633||0.5|
|IMPACT WRESTLING||SPIKE||9:00 PM||1536||0.5|
|TOP 20 MOST SHOCKING||TRU||10:00 PM||891||0.4|
|SYFY MOVIE||SYFY||9:00 PM||932||0.4|
|MY FIRST PLACE||HGTV||8:30 PM||1301||0.4|
|SELLING NEW YORK||HGTV||9:00 PM||1315||0.4|
|RUSSIAN DOLLS||LIF||10:32 PM||975||0.4|
|EXTREME CHEF||FOOD||10:00 PM||844||0.3|
via commenter Nick:
(TBS, 12 AM)
-0.542 million viewers
And note that its A18-34 ratings was -42% frombefore it (0.62). It also added another 180K viewers at 2 AM (0.09 A18-49, 0.14 A18-34).
Some A18-34 ratings only:
10 PM: 5.51 18-34
11 PM: 2.07 18-34
(FX, 10 PM)
(FX, 10:30 PM)
Childrens Hospital (Adult Swim, 12 AM)
’s second new episode held up very well in the demos, actually increasing a tad in A18-34.
Louie (FX, 11 PM)
-0.637 million viewers
NTSF:SD:SUV:: (Adult Swim, 12:15 AM)
-1.040 million viewers
Green Room with Paul Provenza (Showtime, 11 PM)
-0.036 million viewers
Sweet Home Alabama (CMT, 9 PM)
-0.354 million viewers
Texas Women (CMT, 10 PM)
-0.408 million viewers
Sweet Home Alabama’s 11 PM repeat took in another 277K viewers and actually fared better than the 9 PM airing in A18-34 (0.19).
Degrassi: Now or Never (TeenNick, 9 PM)
-0.628 million viewers
And, finally, ’90s Are All That’. Compared to last Thursday, 12 AM hour is -38% in viewers and -20% in the demos while the 1 AM hour is -47% in viewers and -25% in A18-34. 2 AM fell even harder in the demos (-29%).
All That (TeenNick, 12 AM)
-0.230 million viewers (+74% from 11:30 lead-in What I Like About You)
-0.09 A18-49 (+200% from lead-in)
-0.12 A18-34 (+500% from lead-in)
Kenan and Kel (TeenNick, 12:30 AM)
-0.253 million viewers
Clarissa Explains It All (TeenNick, 1 AM)
-0.156 million viewers
Doug (TeenNick, 1:30 AM)
-0.172 million viewers
All That (TeenNick, 2 AM)
-0.162 million viewers
Kenan and Kel (TeenNick, 2:30 AM)
-0.161 million viewers
If we see additional ratings from @TravisYanan, I will post them below.
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.