TV Ratings Friday: Karaoke Battle USA Doesn't Sing Loudly; 'Friends with Benefits' Steady, But Small + More NFL Scrambling of Preliminary Results

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August 13th, 2011

Rating/Share: Adults 18-49 1.6/6 1.3/5 1.0/4 1.0/4 0.4/1
Total Viewers (million) 4.78 6.84 4.67 3.99 1.16

Due to the nature of live sports programming the ratings for FOX (NFL) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings. 

CBS's numbers are also very probably inflated due to local market preemptions for NFL preseason games.

Fox won the night with adults 18-49 and CBS with total viewers. Flashpoint fans shouldn't get too excited until the Friday finals are available on Monday as CBS's numbers last night were likely inflated due to local NFL preemptions.

Karaoke Battle USA was a bit quiet out of the gate, averaging a 1.0 adults 18-49 rating from 9-11p in its premiere.

Friends with Benefits performed nearly identically to its premiere last week, but this week the 0.7 adults 18-49 rating was for the 8:30p episode and the 0.6 adults 18-49 rating for the 8pm episode. Last week it was the other way around.

Overnight broadcast primetime ratings for Friday, August 12, 2011:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 CBS Flashpoint 1.5/6 7.38
ABC Shark Tank (R) 1.1/4 3.95
NBC Friends with Benefits 0.6/3 2.44
FOX NFL Preseason: Buccaneers vs. Chiefs 8-10p 1.6/6 4.78
CW Nikita (R) 0.4/2 1.16
8:30 NBC Friends with Benefits 0.7/3 2.19
9:00 NBC Dateline (9-11p) 1.2/4 5.84
ABC Karaoke Battle USA (Premiere) 9-11 1.0/3 4.01
CBS CSI: NY (R) 1.3/5 6.86
CW Supernatural (R) 0.4/1 1.17
10:00 CBS Blue Bloods (R) 1.1/4 6.29


NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.


Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

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