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TV Ratings Sunday: PGA Overrun Delays Lineup, But CBS, 'Big Brother' Still Win + 'CMA Festival,' 'In The Flow,' 'Same Name,' 'Marriage Ref' & More

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August 15th, 2011

Scoreboard CBS ABC FOX Uni NBC
Adults 18-49: Rating/Share 1.9/5 1.4/4 1.2/4 1.1/3 1.0/3
Adults 18-34: Rating/Share 1.3/4 1.0/3 1.2/4 1.1/4 0.7/2
Total Viewers (million) 7.305 5.770 2.575 3.116 3.817

Due to the nature of live sports programming the ratings for CBS (PGA Overrun) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings. 

Due to the PGA Championship overrun, CBS's schedule slid and didn't begin until 8:05pm (i.e., 60 Minutes ran from 8:05-9:05, Big Brother from 9:05-10:05, and Same Name from 10:05 to 11:05).

CBS won the night with adults 18-49 and total viewers, but its lineup's start time was delayed over an hour due to overrun coverage of the PGA Championship.  60 Minutes got a nice boost as a result, but Big Brother looks to be down about 14% versus last week and Same Name looks to be down 6% versus last week.

ABC's i.am.FIRST: Science Is Rock and Roll rated better than the typical fare on the Science Channel, but its 0.5 adults 18-59 rating wasn't nearly as good as repeats of America's Funniest Home Videos. From 8-11p the CMA Music Festival: Country's Night to Rock was down 6% versus last year (when it aired on Wednesday, September 1) but last night's average total audience of 7 million was about a million higher than last year.

The premiere of sketch comedy series In The Flow with Affion Crockett didn't rate as well as repeats of The Simpsons and Family Guy, scoring  1.3 and a 1.0 adults 18-49 ratings in ts respective airings.

Broadcast primetime ratings for Sunday, August 14, 2011:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
7:00 CBS PGA Overrun 1.7/6 9.27
FOX American Dad (R) 1.0/3 2.13
NBC Dateline NBC 0.9/3 2.01
ABC iAM FIRST: Science is Rock and Roll 0.5/2 2.17
7:30 FOX Bob's Burgers (R) 0.9/3 1.88
8:00 CBS PGA Overrun /60 Minutes 2.0/6 7.95
ABC CMA Music Festival: Country's Night to Rock 1.4/4 6.25
FOX The Simpsons (R) 1.4/4 3.01
NBC Minute To Win It 0.9/3 3.46
8:30 FOX Family Guy (R) 1.7/5 3.52
9:00 CBS 60 Minutes/Big Brother 2.5/6 7.19
ABC CMA Music Festival: Country's Night to Rock 1.7/4 7.33
FOX In the Flow with Affion Crockett (Premiere) 1.3/3 2.66
NBC Marriage Ref 0.9/2 2.67
9:30 FOX In the Flow with Affion Crockett 1.0/3 2.25
10:00 ABC CMA Music Festival: Country's Night to Rock 1.8/5 7.33
CBS Big Brother/Same Name 1.5/4 4.81
NBC Marriage Ref 0.9/2 2.66

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Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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