Nothing boosts cable news ratings like a nice visual disaster. Or near disaster!
Live + Same Day Cable News Ratings for Saturday & Sunday, August 27-28, 2011
| Saturday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 1,512 | 476 | 754 |
| CNN | 1,479 | 575 | 783 |
| MSNBC | 559 | 203 | 288 |
| CNBC | 119 | 52 | 70 |
| FBN | 25 | 9 | 15 |
| HLN | 369 | 129 | 189 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 1,617 | 466 | 799 |
| CNN | 1,866 | 718 | 935 |
| MSNBC | 692 | 266 | 367 |
| CNBC | 179 | 81 | 102 |
| FBN | 42 | 7 | 19 |
| HLN | 455 | 140 | 237 |
| Sunday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 1,295 | 373 | 642 |
| CNN | 1,186 | 459 | 615 |
| MSNBC | 448 | 186 | 254 |
| CNBC | 173 | 76 | 79 |
| FBN | 32 | 7 | 15 |
| HLN | 285 | 103 | 141 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 1,087 | 256 | 445 |
| CNN | 1,037 | 343 | 513 |
| MSNBC | 409 | 218 | 235 |
| CNBC | 238 | 96 | 100 |
| FBN | 51 | 10 | 17 |
| HLN | 300 | 63 | 110 |
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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.
