'

Monster Sunday Puts MTV On Top Primetime Cable 18-49 Ratings, USA Tops Viewership For The Week Ending August 28, 2011

Categories: '

Written By

August 30th, 2011


Led by a giant Sunday featuring the VMAs, MTV moved past USA to top the week's adults 18-49 primetime cable ratings. USA, however, held on to the top spot for average viewership. Nickelodeon remained at the top of the total day average viewership rankings.

For the week's top 25 individual cable programs click here.

Prime-time Average Viewers (Live+SD) Week  of August 22-28, 2011

Network (000s)
USA  2,977
MTV  2,827
DSNY  2,372
ESPN  2,344
TNT  2,087
FOXN  2,007
HIST  1,731
A&E  1,508
TWC  1,383
SYFY  1,286
FAM  1,286
HGTV  1,267
FX  1,238
ADSM  1,233
LIFE  1,232
NAN  1,220
TBSC  1,202
TRU  1,185
FOOD  1,178
CNN  1,103
AMC  1,088
DISC  1,029
NKJR  991
CMDY  967
TLC  963

-
Adults 18-49 Prime-time Average (Live+SD)

Network (000s)
MTV  1,913
USA  1,121
ESPN  1,050
HIST  744
TBSC  716
TNT  711
A&E  710
FX  691
TRU  610
FAM  588
FOOD  587
CMDY  563
ADSM  559
LIFE  546
DISC  522
SYFY  521
AMC  487
TLC  473
EN  471
TWC  459
BRAV  455
SPK  451
HGTV  436
VH1  422
DSNY  422

-

Total Day Average Viewers (Live+SD)

Network (000s)
NICK  2,137
DSNY  1,693
USA  1,378
ADSM  1,376
NAN  1,340
FOXN  1,315
TNT  1,112
TOON  1,089
TWC  1,077
MTV  1,063
ESPN  892
CNN  852
HIST  765
A&E  756
FX  740
TRU  701
HGTV  671
FAM  663
TBSC  662
NKJR  649
FOOD  641
LIFE  612
AMC  593
DISC  575
TVLD  557

-
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

Cable Channel Abbreviations: NICK = Nickelodeon, NAN = Nick At Nite, TOON = Cartoon Network, ADSM = Adult Swim, TRU = truTV, LIFE = Lifetime, NKJR - Nick Jr., FAM = ABC Family, TVLD = TV Land, FOXN = Fox News, TBSC = TBS, DISC = Discovery

 
© 2014 Tribune Digital Ventures