With MTV's top viewership ever, the Video Music Awards had no competition for Sunday night's top cable (or broadcast) ratings, drawing a 6.2 for adults 18-49. Warming up for the VMAs saw strong outings by both a special and the VMA Preshow.
Against the MTV onslaught,slipped two tenths vs. last week to a 2.9 adults 18-49 rating. Viewership fell from a series high 5.526 million viewers, to a still very strong 5.3 million.
tumbled 25% from Kim's wedding weekend last week to a 1.5 adults 18-49 rating. slipped two tenths to a 1.3 adults 18-49 rating. Real Housewives of New Jersey was was down 0.3 to a 1.0 adults 18-49 rating. was down a tenth to a 0.9 adults 18-49 rating. Leverage was steady with another 0.9 adults 18-49 rating at 9pm, and bucked the VMA competition trend rising a tenth to a 0.8 adults 18-49 rating.
The Weather Channel and other cable news shows continued to benefit from coverage of Hurricane Irene.
We only receive the top 100 cable shows for adults 25-54 for the whole day from our principal source. If you don’t see an original episode of a show here, it’s because it wasn’t in the top 100. I attempt to filter out repeats, kids shows, and most non-primetime shows. Will add extras that come from other sources later as we receive them.
Selected Sunday cable ratings: (all Live+Same Day ratings):
|Show||Net||Time||Viewership (million, Live+SD)||Adults 18-49 rating (Live+SD)|
|2011 VIDEO MUSIC AWARDS||MTV||9:00 PM||12.445||6.2|
|SSN 4||MTV||7:00 PM||8.028||4.4|
|2011 VMA PRESHOW||MTV||8:00 PM||7.328||3.6|
|I JUST WANT PANTS SNK PK||MTV||11:27 PM||5.131||2.6|
|KEEPING UP KARDASHIANS||ENT||10:00 PM||2.878||1.5|
|REAL HSWIVES OF NJ||BRVO||10:00 PM||2.386||1.0|
|SSN 4||MTV||6:00 PM||1.982||1.0|
|NG PRESENTS||NGC||10:00 PM||2.608||0.9|
|WEEKEND VIEW||TWC||9:00 AM||2.694||0.7|
|RESTAURANT IMPOSSIBLE||FOOD||1:00 PM||1.473||0.6|
|GREAT FOOD TRUCK RACE||FOOD||9:00 PM||1.794||0.6|
|AGAINST THE WALL||LIF||10:00 PM||1.863||0.6|
|GLADES, THE||AEN||10:00 PM||2.711||0.6|
|SANDWICH KING||FOOD||11:30 AM||1.366||0.6|
|NG PRESENTS||NGC||7:00 PM||1.662||0.6|
|WEEKEND VIEW||TWC||7:00 AM||2.365||0.6|
|HOARDING: BURIED ALIVE||TLC||9:00 PM||1.512||0.5|
|CUPCAKE WARS||FOOD||8:00 PM||1.383||0.5|
|HURRICANE IRENE||FOXNC||9:00 AM||2.642||0.5|
|HOLMES INSPECTION||HGTV||9:00 PM||1.830||0.5|
|STATE OF THE UNION||CNN||9:00 AM||1.858||0.5|
|YARD CRASHERS||HGTV||11:00 AM||1.271||0.5|
|RON WHITE: BEHAVIORAL||CMDY||9:03 PM||1.250||0.5|
|CNN NEWSROOM||CNN||10:00 AM||1.833||0.4|
|MLB SUNDAY NIGHT||ESPN||7:58 PM||1.584||0.4|
Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.