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Soap Opera Ratings: 'The Young and the Restless' Sets New Lows For Women 18-49

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September 2nd, 2011


Ratings for the week of August 22-26, 2011

Source: Soap Opera Network

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

NOTE: There were some pre-emptions on Tuesday due to the earthquake and on Friday due to Hurricane Irene.

Total Viewers
1. Y&R 4,413,000 (-101,000/-627,000) <—– new low *
2. B&B 2,927,000 (-42,000/-179,000)
3. OLTL 2,743,000 (-61,000/+479,000)
4. AMC 2,491,000 (+3,000/+165,000)
5. GH 2,468,000 (-230,000/-48,000)
6. DAYS 2,440,000 (-56,000/-35,000)

* Previous low: 4,464,000 (February 28 – March 4, 2011)

Households
1. Y&R 3.2/10 (-.1/-.3) <—– ties low
2. B&B 2.2/7 (+.1/same)
3. OLTL 1.9/6 (-.1/+.2)
4. AMC 1.8/6 (same/+.1)
4. DAYS 1.8/6 (same/same)
4. GH 1.8/5 (-.1/same)

Women 18-49 Viewers
1. Y&R 852,000 (-32,000/-200,000) <—– new low *
2. OLTL 712,000 (-61,000/+71,000)
3. GH 693,000 (-97,000/-154,000)
4. DAYS 633,000 (-34,000/-125,000)
5. AMC 594,000 (+16,000/+4,000)
6. B&B 565,000 (+22,000/-17,000)

* Previous low: 864,000 (February 21-25, 2011)

Women 18-49 rating
1. Y&R 1.3/8 (same/-.3) <—– ties low (3rd straight week)
2. OLTL 1.1/7 (-.1/+.1)
2. GH 1.1/6 (-.1/-.2)
4. DAYS 1.0/6 (same/-.1)
5. AMC 0.9/6 (same/same)
5. B&B 0.9/5 (+.1/same)

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All ratings are Live+Same Day DVR viewing.

Source: Soap Opera Network

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days Of Our Lives, OLTL = One Life To Live, AMC = All My Children.

Nielsen TV Ratings Data: ©2010 The Nielsen Company. All Rights Reserved.

 
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