Men Rule Monday… But Don’t Forget the Girls

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

 

Updated:  “Two and a Half Men” and “2 Broke Girls” Score Even Bigger Ratings:  Men gains an additional 1 million viewers and +0.4 rating point in A18-49; Girls gain in viewers and A18-49

 

MEN RULE MONDAY…BUT DON’T FORGET THE GIRLS

 

The Season Premiere of “Two and a Half Men” Scores the Largest Audience and Highest Adult 18-49 Rating in Series History

 

“Two and a Half Men” Posts TV’s Best Scripted Series Season Premiere Since 2005

 

“How I Met Your Mother” Posts Biggest Premiere in Series History in Viewers

 and Demos

 

The Series Premiere of “2 Broke Girls” is the Biggest Fall Comedy Premiere

Since 2001

 

“Hawaii Five-0” Wins its Time Period in Adults 18-49 and Adults 25-54

 

CBS Wins Premiere Monday in Adults 18-49 and Adults 25-54

 

CBS.com Posts Highest Single-Day Traffic Numbers in the Site’s History, Up 100% over Previous Year to Nearly 2 Million Unique Users

 

The highly-anticipated season premiere of TWO AND A HALF MEN, featuring the first episode with Ashton Kutcher, delivered the series’ largest audience and best adult 18-49 rating ever, leading CBS to a Monday win in adults 18-49 and adults 25-54, according to Nielsen live plus same day ratings for Sept. 19.

 

Leading off the night, HOW I MET YOUR MOTHER (P) was first in adults 25-54 (5.3/13), adults 18-49 (4.7/13), adults 18-34 (4.3/14), second in households (6.8/11) and viewers (11.01m). HOW I MET YOUR MOTHER posted its best delivery ever with a season premiere in viewers, adults 25-54, adults 18-49 and adults 18-34.

 

At 8:30 PM, HOW I MET YOUR MOTHER SPECIAL (S) was first in adults 25-54 (5.8/13), adults 18-49 (5.2/13), adults 18-34 (4.7/13) and second in both households (7.3/11) and viewers (12.22m).

 

At 9 PM, TWO AND A HALF MEN (P) was first in households (16.7/24), viewers (28.74m), adults 25-54 (12.6/27) and adults 18-49 (10.7/25) – all series highs.   TWO AND A HALF MEN posted the best season premiere for a scripted program in viewers since CSI: CRIME SCENE INVESTIGATION in September 2005 and both adults 25-54 and adults 18-49 since “Desperate Housewives” in September 2005.

 

Following TWO AND A HALF MEN, the series premiere of 2 BROKE GIRLS (P) was first in adults 25-54 (8.6/18), adults 18-49 (7.1/16), second in households (11.5/16) and viewers (19.37m).  The freshman comedy posted CBS’s best delivery in this time period with entertainment programming since May 16, 2005 in these measures. 2 BROKE GIRLS posted the largest audience for a fall comedy premiere since in September 2001 (“Inside Schwartz”).

 

At 10 PM, HAWAII FIVE-0 (P) won its time slot in adults 25-54 (4.5/10), adults 18-49 (3.4/08), second in both households (7.7/12) and viewers (12.19m).

 

For the night, CBS was first in adults 25-54 (6.9/16), adults 18-49 (5.8/14), adults 18-34 (4.4/12), second in both households (9.6/15) and viewers (16.00m).

 

CBS was also a hit online, with CBS.com posting a record-breaking day of traffic.  The site, which features photos, videos and interactive content about the highly anticipated Monday night line-up, was up 100% to nearly 2 million unique users.

 

Traffic was driven by TWO AND A HALF MEN, which was the top-visited prime-time program on CBS.com and also posted the highest single-day of traffic ever for an individual show. Monday also marked CBS.com’s single highest daily social referrals in the site’s history, a testament to the success of the Network’s popular Tweet Week event as well as the popularity of CBS’s Facebook pages for its leading shows.

 

Note:  DVR penetration is at 42%, up from 38% last year. Last Fall, Live+7 audiences for original entertainment series on CBS gained over 1.8 million viewers, on average, over Live+ Same Day ratings, more than any other network.  This season, we expect DVR penetration to continue to increase and, as a result, we expect DVR playback audiences to grow to as well.

 

*  *  *

blog comments powered by Disqus