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TV Ratings Tuesday: 'New Girl' Strong, Paces Fox Win; 'Glee' Premieres Down; 'Unforgettable' Opens Solidly

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September 21st, 2011

Scoreboard FOX CBS ABC NBC Uni CW
Adults 18-49: Rating/Share 3.9/10 3.6/9 2.4/6 2.2/6 1.8/5 0.8/2
Adults 18-34: Rating/Share 4.3/13 2.0/6 1.6/5 1.8/5 1.9/6 0.9/3
Total Viewers (million) 8.694 16.739 11.645 5.839 3.901 1.762

Update: ah, premiere week where the networks order special time-zone adjusted runs! Fox ordered one and based on that New Girl was up a tenth to a 4.8 adults 18-49 rating and Glee rose 0.2 to a 4.0 adults 18-49 rating. Those numbers will likely be identical in the national finals we'll see this afternoon.

Fox won the second night of the season with the advertiser-coveted adults 18-49, and CBS took top honors with total viewers. Glee premiered down 32% from last season's premiere to a 3.8 adults 18-49 ratings. But Fox isn't crying yet because New Girl debuted to a 4.7 adults 18-49 rating and eclipsed last season's 9p premiere of Raising Hope when Glee was stronger.  Unforgettable didn't crack a 3.0, but premiered solidly with a 2.9 adults 18-49 rating and nearly 14 million viewers and was on par with the second hour of NCIS: LA that CBS aired at 10pm a year ago.  CBS was up across-the-board from last year's Tuesday premieres when it ran an episode of NCIS and two hours of NCIS: LA. NCIS bettered Glee with adults 18-49 (though Glee still won out with adults 18-34).

Raising Hope premiered to a 3.1 adults 18-49 rating, identical to last year's preliminary rating when it followed Glee. Against more 10pm competition, Parenthood didn't suffer much, down only a tenth from last year's premiere. Against more competition,

Bad news for ABC though, DWTS results fell 36% versus last year to a 2.8 adults 18-49 rating. Body Of Proof seemed solid (for a 10pm scripted drama on ABC, that is) but was down 26% from its late March premiere to a 2.3 adults 18-49 rating. Body Of Proof was also up 10% versus its May finale.

NBC's The Biggest Loser fell 21% from last fall's premiere to a 2.3 adults 18-49 rating, but versus more competition, Parenthood slipped only 5% from last week's premiere to a 2.1 adults 18-49 rating. CW's Ringer fell 25% with adults 18-49 to a 0.9 rating in its second week, and was down 19% to a 1.3 rating with CW's target women 18-34 audience.

 

Late-night ratings are below the primetime data.

Broadcast primetime ratings for Tuesday, September 20, 2011:

Time Net Show 18-49 Rating Viewers (Millions)
8:00 CBS NCIS (Season Premiere) 4.2/12 19.55
FOX Glee (Season Premiere) 3.8/11 8.91
NBC The Biggest Loser (Season Premiere) 2.2/6 6.09
ABC Dancing with the Stars: Meet the Cast 2.0/6 10.74
CW 90210  0.7/2  1.56
9:00 FOX New Girl (Series Premiere) 4.7/12 10.08
CBS NCIS: Los Angeles (Season Premiere) 3.6/9 16.69
ABC Dancing with the Stars Results 2.8/7 14.54
NBC The Biggest Loser (Season Premiere) 2.4/6 6.17
CW Ringer 0.9/2 1.96
9:30 FOX Raising Hope (Season Premiere) 3.1/8 6.87
10:00 CBS Unforgettable (Series Premiere) 2.9/8 13.98
ABC Body Of Proof (Season Premiere) 2.3/6 9.65
NBC Parenthood 2.1/6 5.26

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via NBC press note:

In Late-Night Metered Markets Tuesday night:

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.8/7; and ABC's combo of "Nightline," 3.3/8; and "Jimmy Kimmel Live," 1.7/5.
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; "Late Show," 0.8/4; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.6/3.
  • At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.4/5).  In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.5/3).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All national ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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