via press release:
HGTV AND THE RACHAEL RAY SHOW PARTNER TO TRANSFORM THREE NEIGHBORHOOD HOMES INTO THE HOTTEST PROPERTIES ON THE BLOCK
NEW YORK, N.Y. [For Immediate Release–September 27, 2011] For homeowners who think their block is the eyesore of the neighborhood, HGTV and the RACHAEL RAY show are joining forces to find and fix one lucky winner’s neighborhood as part of the Curb Appeal Makeover Contest. Beginning Tuesday, September 27, at 9 a.m. ET through Friday, October 21, at 5 p.m. ET, visitors to HGTV.com and RachaelRayShow.com can upload photos and video essays about why they need a front yard makeover. One lucky winner and two neighbors will each receive a complete curbside facelift, including home exterior improvements and new landscaping, provided by HGTV designer John Gidding and the Curb Appeal team. Winners will be announced on the RACHAEL RAY show and will appear on HGTV in a special episode of Curb Appeal.
“Our partnership with the RACHAEL RAY show offers an amazing opportunity for our audiences,” said Gidding. “Not only will I design dream Curb Appeal makeover for three families, but their stories also will appear on both shows.”
Each week on HGTV’s Curb Appeal, John and his crew dramatically improve the look of a home’s exterior with updated façades and cohesive landscapes. In addition, the show’s team of experts completes spectacular touch-ups to nearby homes to enhance the curb appeal—and property value—of the entire block.
HGTV, America’s leading home and lifestyle brand, is one of cable’s top-rated networks and is
distributed to more than 99 million U.S. households. HGTV’s website, HGTV.com, is the nation’s leading online home-and-garden destination that attracts an average of 4 million unique visitors per month. The HGTV HOME consumer products line currently includes exclusive offerings of paint, flooring, soft goods, lighting and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, will be available on newsstands beginning October 2011.
RACHAEL RAY, the 2008 and 2009 Emmy® Award-winning Outstanding Talk Show, is
distributed and produced by CBS Television Distribution in association with Harpo Productions, Scripps Networks and Watch Entertainment. Janet Annino and Joseph Freed are the executive producers. CBS Television Distribution is a unit of CBS Corp.