ABC’s Jimmy Kimmel Kicks Off the 2011-12 Season With its 2nd-Largest Premiere Week Audience Ever

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press note:

During the week of September 19, 2011, premiere week of the 2011-12 season, ABC’s Jimmy Kimmel Live attracted its biggest overall audience and highest Adult 18-49 number since early June – since the week of 6/6/11. Building over premiere week last year (w/o 9/20/10) by 8% in Total Viewers and by 5% in young adults, JKL drew its 2nd-largest premiere week audience ever, behind only the 2007-08 premiere week. In fact, JKL stood as the only late-night talk show (broadcast or cable) to grow over premiere week last year in Total Viewers or Adults 18-49.

 

  • During premiere week of the 2011-12 season, ABC’s JKL stood as the #3 late-night talk show in Total Viewers, behind only NBC’s The Tonight Show with Jay Leno and CBS’ Late Show with David Letterman.

 

  • ABC’s JKL (M-F 12am) outdelivered the premiere week performance of NBC’s Late Night with Jimmy Fallon (M-F 12:35am) by 8% in Total Viewers and by 11% in Adults 18-49.The ABC late-night program drew a larger overall audience than Fallon in all 4 original telecasts of the week and led the NBC late-night program by impressive double-digit margins in young adults on Monday (+36%), Wednesday (+17%) and Thursday (+36%).

 

  • ABC’s JKL outperformed CBS’ The Late Late Show with Craig Ferguson (M-F 12:35am) by solid double-digit percentages in both Total Viewers (+21%) and Adults 18-49 (+27%),representing the 6th time in the last 7 years JKL bested CBS’ late-night program during premiere week in the key young adult demo. The ABC late-night program led the CBS program in all 4 original telecasts of the week on both Nielsen measures, while JKL’s repeat telecast on Friday topped Ferguson’s original telecast in Total Viewers (+31%) and Adults 18-49 (+51%).
blog comments powered by Disqus