via press release:
“ABC World News with Diane Sawyer” Cuts Total Viewer and Demo Gaps with
“NBC Nightly News” by Double Digits Year-to-Year
“ABC World News” Closes Weekly Total Viewing Gap with NBC to Smallest Margin in 6 Weeks
Compared to Last Year, “ABC World News” Grows its Audience Among Both Total Viewers
and Adults 25-54 – Shows Most Growth Among Adults 25-54 Versus Competition
ABC Outperforms “CBS Evening News” by 1.56 Million Viewers and by 291,000 Adults 25-54
For the week of September 26, 2011, “ABC World News with Diane Sawyer” averaged 7.45 million Total Viewers and a 1.7 rating/6 share/2.00 million among Adults 25-54, according to Nielsen Media Research. The ABC evening newscast built on premiere week by 3% in Total Viewers and by 2% in Adults 25-54.
For the 2nd straight week of the season, “World News” grew from the year-ago week in both Total Viewers (+5%) and Adults 25-54 (+8%). Among the evening network newscasts, “ABC World News” improved the most year-to-year among Adults 25-54 (NBC was up +4%; CBS was up +5%).
For the 3rd week in a row, “ABC World News” narrowed its week-to-week margins with “NBC Nightly News” in Total Viewers (-19% - 563,000 vs. 699,000), scoring its smallest gap with the NBC program in 6 weeks – since w/o 8/15/11. Year-to-year, “World News” cut the gaps with “Nightly” by double-digits for the 2nd consecutive week in both Total Viewers (-14% - 563,000 vs. 658,000) and Adults 25-54 (-16% - 294,000 vs. 349,000).
“ABC World News” outperformed “CBS Evening News” by 1.56 million Total Viewers and by 291,000 Adults 25-54.
Two weeks into the new season, “World News” is up in both Total Viewers (+4%) and Adults 25-54 (+6%) compared to the first two weeks last season. In fact, the ABC newscast is up the most year-to-year in the key adults news demo (NBC is flat; CBS is up by +2%).
“ABC World News with Diane Sawyer” airs at 6:30 p.m., (ET) on the ABC Television Network. Michael Corn is the executive producer of the broadcast.
EVENING NEWS (Week of September 26, 2011)
| Total Viewers | Adults 25-54 | Households | |
| ABC | 7,453,000 | 1.7/6; 2,000,000 | 5.1/10 |
| NBC | 8,016,000 | 1.9/7; 2,294,000 | 5.4/11 |
| CBS | 5,894,000 | 1.4/5; 1,709,000 | 4.1/ 8 |
Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 09/26/11, 9/19/11 & 9/27/10. 2011-2012 Season (9/19 – 10/2/11) and 2010-2011 Season (9/20 – 10/3/10).
