Univision's 'Teresa' Grand Finale Averages 7.7 Million Viewers

Categories: Network TV Press Releases

Written By

October 5th, 2011

via press release:

UNIVISION’S “TERESA” GRAND FINALE REACHES 10.3 MILLION VIEWERS

 

“Teresa” and “Don Francisco Presenta” Featuring the Hit Novela’s Cast Makes Network #2 Among Adults 18-34 on Monday Night


MIAMI, FLOCTOBER 5, 2011 – Univision Communications Inc., the leading media company serving Hispanic America, announced today that Monday night’s two-hour grand finale of hit novela “Teresa” reached 10.3 million viewers while delivering an average audience of 7.7 million Total Viewers 2+ who tuned in to find out the fate of Teresa, her fortune and her true love. The finale was followed by a record-breaking “Don Francisco Presenta” (Don Francisco Presents) featuring the cast of “Teresa” with an average audience of 5.3 million Total Viewers 2+.

 

Among all novela finales of all-time on the Univision Network, Monday night’s grand finale of “Teresa” currently ranks #1 among Women 18-49 and Women 18-34. It also ranks #3 among Total Viewers 2+, Adults 18-49, Adults 18-34 and Persons 12-34.

 

The finale led Univision to big wins over its English-language primetime competition across key demographics, delivering more:

 

ADDITIONAL NATIONAL HIGHLIGHTS:

 

The grand finale of the novela “Teresa” airing from 8 p.m. to 10 p.m. delivered an average audience of:

  • 4.5 million Adults 18-49
  • 3.2 million Persons 12-34
  • 2.8 million Women 18-49
  • 2.7 million Adults 18-34
  • 1.7 million Men 18-49
  • 1.7 million Women 18-34
  • 1.0 million Men 18-34

 

During the two-hour grand finale of “Teresa,” Univision was the:

  • #1 network among Adults 18-34, Women 18-34, Persons 12-34 and  Teens 12-17
  • #3 network among Women 18-49 (beating FOX and NBC) and Men 18-34 (beating ABC, NBC and FOX)
  • #4 network among Adults 18-49 and Men 18-49, beating ABC and NBC

 

For the entire night, Univision was the:

  • #1 network among Women 18-34
  • #2 network among Adults 18-34, Persons 12-34 and Teens 12-17
  • #3 network among Women 18-49, beating FOX and NBC
  • #4 network among Adults 18-49 and Men 18-34, beating ABC and NBC

 

Monday night’s “Teresa” consistently built its audience throughout its two-hour airing with significant audience gains of more than 15 percent in the last hour compared to the first hour among Women 18-34 (+24%), Women 18-49 (+24%), Adults 18-34 (+19%), Adults 18-49 (+19%), Persons 12-34 (+19%), Teens 12-17 (+18%) and Total Viewers 2+ (+16%).

 

The one-hour episode of the primetime talk show “Don Francisco Presenta” at 10 p.m. which featured the cast of “Teresa” delivered an average audience of:

  • 5.3 million Total Viewers 2+
  • 3.1 million Adults 18-49
  • 2.1 million Persons 12-34
  • 2.0 million Women 18-49
  • 1.8 million Adults 18-34
  • 1.2 million Women 18-34
  • 1.1 million Men 18-49
  • 602,000 Men 18-34

 

Monday night’s broadcast of “Don Francisco Presenta” broke records in the program’s history among Total Viewers 2+, Adults 18-49, Women 18-49, Adults 18-34, Women 18-34 and Persons 12-34. The broadcast made Univision the:

  • #1 network in the time period among Women 18-34
  • #2  network in the time period among Adults 18-34 and Persons 12-34
  • #3 network in the time period among Adults 18-49 and Women 18-49

 

Source: The Nielsen Company, NPM Monday (10/03/2011) 8-11 p.m.  Reach based on NPM Fast Cume, Persons 2+, 6+ minute qualified audience (visitors included). All-time novela finale based on NHPM (10/26/1992-12/25/2005) & NPM (12/26/2005-10/03/2011), Live+SD.

 

LOCAL HIGHLIGHTS:

 

During the grand finale of “Teresa,” Univision was the #1 broadcast station in the time period in the following markets:

  • Among Viewers 2+ Los Angeles, Miami, Houston and Dallas
  • Among Adults 18-49 in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Among Adults 18-34 in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Among Persons 12-34 in Los Angeles, Miami, Houston, Dallas, San Francisco and Phoenix

 

On Monday, Univision was the #1 broadcast station in primetime in the following markets:

  • Among Viewers 2+ in Los Angeles, Miami, Houston and Dallas
  • Among Adults 18-49 in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Among Adults 18-34 in Los Angeles, Miami, Houston, Dallas, San Francisco and Phoenix
  • Among Persons 12-34 in Los Angeles, Miami, Houston, Dallas, San Francisco and Phoenix

 

The “Teresa” finale was the #1 program in primetime among broadcast stations the following markets:

  • Among Viewers 2+ Los Angeles, Miami and Houston
  • Among Adults 18-49 in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Among Adults 18-34 in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Among Persons 12-34 in Los Angeles, Houston, Dallas, San Francisco and Phoenix

Source: The Nielsen Company, NSI (10/3/2011), “Teresa” aired 8-10 p.m. E/PT, 7-9 p.m. Central.  Primetime is defined as ABC/CBS/NBC/IND/SLTV Monday 8-11 p.m. (7-10 p.m. CT) and FOX/CW Monday 8-10 p.m. (7-9 p.m. CT).  Live+SD.

Following Monday night’s finale, fans visited www.NovelasySeries.com to vote online for their favorite alternate ending, choosing whether Teresa deserves loneliness, forgiveness or death. Voting has already driven strong engagement on the site, and will continue through October 7.  Throughout the novela’s run, online and mobile sites featured episode recaps, character bios and photos and interviews with the stars.

 

About Univision Communications Inc.

Univision Communications Inc. (UCI) is the premier media company serving Hispanic America. Its assets include Univision Network, one of the top five networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country reaching 97% of U.S. Hispanic households; TeleFutura Network, a general-interest Spanish-language broadcast television network reaching 86% of U.S. Hispanic households; Univision Cable Networks, including Galavisión, the country’s leading Spanish-language cable network, and a suite of six cable offerings - De Película, De Película Clásico, Bandamax, Ritmoson, Telehit and Clásico TV; Univision Studios, which produces and co-produces reality shows, dramatic series and other programming formats for the Company’s platforms; Univision Local Media, which owns and/or operates 62 television stations and 70 radio stations in major U.S. Hispanic markets and Puerto Rico; Univision Interactive Media, a network of national and local online and mobile sites including Univision.com, which continues to be the #1 most-visited Spanish-language website among U.S. online Hispanics, Univision Móvil, a longstanding industry-leader with unique, relevant mobile products and services, and Univision Partner Group, a specialized advertising and publisher network. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit www.univision.net.

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