TV Ratings Wednesday: ‘Modern Family’ Tops Night, But ‘The X Factor’ Paces Fox Win; ‘Revenge’ Slips; Survivor Sees Lows
Fox won the night with adults 18-49. Last night’s 90 minute installment of The X Factor was down 5% versus last week’s two hour installment to a 3.9 adults 18-49 rating. but note, last week saw an adjustment of 0.2 in the finals, so it’s quite possible The X Factorwill be steady week over week when all is said and done. Also, versus last week from 8-9:30p, The X Factor retained 100% of its rating among adults 18-49. The special airing of Raising Hope that aired at 9:30 fell flat though with a 2.3 adults 18-49 rating, that’s down from Tuesday night’s 2.9 rating in its normal time slot.
Over on ABC, Modern Family scored a night-topping 5.6 adults 18-49 rating, down a tenth from last week (though like ‘The X Factor’ it was up a tenth in the finals last week). In its second week Suburgatory slipped 9% to a 3.0 adults 18-49 rating. At 8pm The Middle was steady with a 2.7 rating. Happy Endings was down 6% to a 2.9 rating and Revenge fell another 7% to a 2.5 rating.
CBS’s Survivor saw a series low for a regular telecast with a 3.1 adults 18-49 rating, but Criminal Minds was up 6% to a 3.8 adults 18-49 rating. CSI was down 6% to a 2.9 adults 18-49 rating.
Over on NBC, Up all Night was up a tenth versus last week to a 2.2 adults 18-49 rating, but the woefully rated Free Agents was steady with a 1.0 adults 18-49 rating. Update: NBC has canceled Free Agents. Harry’s Law was also steady with a not-quite-as-woeful-as-Free-Agents (but still woeful!) 1.2 adults 18-49 rating. At 10pm Law & Order: SVU was flat week over week with another 2.1 adults 18-49 rating.
CW’s H8R fell another 0.2 to a 0.4 adults 18-49 rating, but America’s Next Top Model was steady with a 0.8 adults 18-49 rating.
Finally, a very melancholy happy trails to Steve Jobs.
Late-night results are below the primetime data.
Overnight ratings for Wednesday, October 5, 2011:
|Time||Net||Show||18-49 Rating/Sh||Viewers (Millions)|
|8:00||FOX||The X Factor||3.7/11||11.16|
|CBS||Survivor: South Pacific||3.1/9||10.54|
|NBC||Up All Night||2.2/7||5.65|
|FOX||The X Factor (9-9:30)||4.3/11||12.29|
|CW||America’s Next Top Model||0.8/2||1.68|
|NBC||Law & Order: SVU||2.1/5||7.88|
via NBC press note:
In Late-Night Metered Markets Wednesday night:
- In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 3.1/8; CBS’s “Late Show with David Letterman,” 2.9/7; and ABC’s combo of “Nightline,” 3.4/8; and “Jimmy Kimmel Live,” 1.4/4.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; “Late Show,” 0.8/4; “Nightline,” 1.2/5; and “Jimmy Kimmel Live,” 0.5/3.
- At 12:35 a.m., “Late Night with Jimmy Fallon” (1.7/6 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.4/5). In the 25 markets with Local People Meters, “Late Night” (0.6/4 in 18-49) topped “Late Late Show” (0.5/3).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 1.0/5 in metered-market households and a 0.5/4 in adults 18-49 in the 25 markets with local people meters.
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated. Starting with data for Mon 3/28/11, all program ratings will now include multiple viewings of a telecast on a DVR. Previously only the first viewing was counted. HUT/PUT will now consist of Live TV viewing and DVR playback at time of play. Previously, HUT/PUT consisted of live viewing and DVR playback credited to time of live telecast.Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
For more information see Numbers 101.