via press release:
THE STYLE NETWORK’S NEW MAKEOVER DOCU-SERIES "GLAM FAIRY" RANKS AS NETWORK'S 2ND MOST-WATCHED PREMIERE EVER IN WOMEN 18-49 AND WOMEN 18-34
LOS ANGELES – October 25, 2011 – The Style Network's premiere of new makeover docu-series "Glam Fairy" on Sunday at 8:00pm was glamming with Women 18-49 (249,000) and Women 18-34 (140,000), becoming the 2nd highest premiere for the network, after "Tia & Tamera," according to Nielsen. “Glam Fairy” more than doubled the network’s prior four week primetime average, delivering as much as a +146% increase among Women 18-34 (140,000) and a +133% increase among Women 18-49 (249,000) which led to over a +100% increase in Total Viewers (443,000).
Source: Nielsen, LSD Data Sunday 10/23/11 – GLAM FAIRY 8P-9P, Time Period Average and Primetime Average 8P-11P Prior 4 Weeks (09/19/11-10/16/11) and Year Ago (10/24/10)
