Erin Burnett OutFront isn't getting much traction. It delivered its lowest 25-54 demo viewership for the show since launch (67,000). And it was CNN’s lowest 25-54 demo viewership of the year in that time period and second lowest total viewership.
Live + Same Day Cable News Daily Ratings for October 25, 2011:
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | ||
| Total Day | ||||
| FNC | 1,160 | 285 | 551 | |
| CNN | 377 | 111 | 169 | |
| MSNBC | 473 | 137 | 222 | |
| CNBC | 186 | 55 | 101 | |
| FBN | 61 | 9 | 26 | |
| HLN | 356 | 111 | 170 | |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| FNC | 2,349 | 510 | 997 | |
| CNN | 737 | 223 | 311 | |
| MSNBC | 1,046 | 261 | 458 | |
| CNBC | 209 | 84 | 105 | |
| FBN | 54 | 13 | 26 | |
| HLN | 437 | 120 | 229 | |
| Net | Morning programs (6-9 AM) | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FOX & Friends | 1,085 | 341 | 614 |
| CNN | American Morning | 191 | 71 | 106 |
| MSNBC | Morning Joe | 410 | 159 | 215 |
| CNBC | Squawk Box | 167 | 61 | 128 |
| HLN | Morning Express w/ Meade | 311 | 136 | 141 |
| Net | 5PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FIVE, THE | 1,397 | 249 | 614 |
| CNN | Situation Room | 621 | 128 | 244 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 651 | 174 | 293 |
| CNBC | FAST MONEY | 234 | 35 | 135 |
| HLN | HLN SPECIAL REPORT | 598 | 148 | 314 |
| Net | 6PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | SPECIAL RPT W/BRET BAIER | 1,599 | 268 | 659 |
| CNN | John King USA | 408 | 91 | 170 |
| MSNBC | POLITICS NATION | 692 | 185 | 305 |
| CNBC | Mad Money | 190 | 33 | 112 |
| HLN | Prime News | 582 | 151 | 295 |
| Net | 7PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | The Fox Report W/S.SMITH | 1,686 | 327 | 708 |
| CNN | ERIN BURNETT OUTFRONT | 352 | 67 | 144 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 926 | 256 | 432 |
| CNBC | Kudlow Report | 183 | 39 | 93 |
| HLN | ISSUES | 525 | 153 | 277 |
| Net | 8PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 3,097 | 615 | 1,276 |
| CNN | Anderson Cooper 360 | 566 | 168 | 223 |
| MSNBC | Ed Show | 1,057 | 210 | 450 |
| CNBC | BIG MAC: INSIDE MCDONALDS | 165 | 65 | 89 |
| HLN | Nancy Grace | 666 | 168 | 328 |
| Net | 9PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | Hannity | 2,065 | 492 | 932 |
| CNN | Piers Morgan Tonight | 895 | 247 | 365 |
| MSNBC | Rachel Maddow Show | 1,087 | 305 | 503 |
| CNBC | 60 Minutes ON CNBC | 242 | 109 | 135 |
| HLN | Dr. Drew | 348 | 105 | 209 |
| Net | 10PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | ON THE RECORD W/GRETA | 1,875 | 421 | 780 |
| CNN | Anderson Cooper 360 | 750 | 254 | 345 |
| MSNBC | Last Word W/ L. ODONNELL | 986 | 261 | 419 |
| CNBC | AMERICAN GREED | 220 | 78 | 89 |
| HLN | Joy Behar | 332 | 96 | 162 |
| Net | 11PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 1,222 | 401 | 648 |
| CNN | ERIN BURNETT OUTFRONT | 373 | 143 | 185 |
| MSNBC | Ed Show | 550 | 176 | 264 |
| CNBC | Mad Money | 91 | 33 | 52 |
| HLN | SHOWBIZ TONIGHT | 256 | 107 | 129 |
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.
