CBS Programs Lead Week 6 In DVR Playback: "The Mentalist" is #1 in Viewer Lift, "The Big Bang Theory" is #1 in Adult 18-49 Lift

Categories: Network TV Press Releases

Written By

November 14th, 2011

via press release:

CBS PROGRAMS LEAD WEEK 6 IN DVR PLAYBACK

 

"The Mentalist" is #1 in Viewer Lift

 

"The Big Bang Theory" is #1 in Adult 18-49 Lift

 

            CBS programs led Week 6 in DVR playback as THE Mentalist was #1 in absolute viewer lift and The Big Bang Theory was #1 in adult 18-49 lift, according to Nielsen live plus 7-day ratings for the week of Oct. 24-Oct. 30.

 

THE Mentalist increased its live plus same day viewership of 12.42m by +3.48 million viewers with live +7-day playback bringing its week six average to 15.90m.

 

HAWAII FIVE-0 (+3.39m), Two and a Half Men (+3.26m) and The Big Bang Theory (+3.13m) ranked second, third and fifth respectively among viewer lift.

 

Among adults 18-49, The Big Bang Theory was #1 (tie) with a lift of +1.6 rating points, raising its live plus same average from 4.6 to 6.2.  Two and a Half Men ranked third for the week with a lift of +1.5 rating points, jumping from a 5.5 to a 7.0.

 

CBS continued to lead all networks in absolute lift among viewers (+1.55m), adults 18-49 (+0.6) and adults 25-54 (+0.7) in Week 6.

 
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