‘Jimmy Kimmel Live’ Hits Season Highs With its Biggest Audience in Almost 1 Year

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press note:

During the week of November 7, 2011, ABC’s Jimmy Kimmel Live hit season highs with its biggest overall audience in nearly 1 year (since the week of 11/22/10) and, excluding the NBA Finals-led weeks in June, its highest young adult number since May 2010 (since w/o 5/24/10). Growing over the prior week by 9% in Total Viewers and by 12% in Adults 18-49, JKL delivered the largest week-to-week gains of any late talk show (broadcast or cable).

 

JKL was also up over the same week last year by 12% in viewers and by 8% in young adults, marking its 7th time in the 8 weeks of the new season to grow its overall audience from the year-ago week (11/8/10). In fact, JKL posted the biggest yearly increase among the late-night broadcast talk shows in either Nielsen measure.

 

  • During the week, ABC’s JKL stood as the #3 late-night talk show in Total Viewers, behind only NBC’s The Tonight Show with Jay Leno and CBS’ Late Show with David Letterman

 

  • ABC’s JKL (M-F 12am) topped NBC’s Late Night with Jimmy Fallon (M-F 12:35am) by wide margins in both Total Viewers (a season-best +20%) and Adults 18-49 (+18%),outdrawing the NBC late-night program in viewers by impressive double-digit percentages in all 4 of JKL’s original telecasts of the week: Monday (+30%), Tuesday (+21%), Wednesday (+30%) and Thursday (+16%).

 

  • ABC’s JKL outperformed CBS’ The Late Late Show with Craig Ferguson (M-F 12:35am) by its largest margin of the season in Total Viewers (+32%) to lead the CBS late-night program in all 8 weeks of the season to date. JKL also topped Ferguson by double-digit percentages for the 5th time this season in Adults 18-49 (+19%) and for the 7th time overall this season. JKL led the CBS program in all 4 of its original telecasts of the week in young adults: Monday (+12%), Tuesday (+12%), Wednesday (+10%) and Thursday (+18%).

 

  • Excluding the NBA Finals-led broadcasts in June, JKL’s Wednesday telecast (11/9/11), which featured guests Robert Pattinson, Freida Pinto and Thompson Square, marked the ABC late-night program’s most-watched telecast and delivered its best Adult 18-49 number on any night in late-night in almost 6 months – since 5/24/11.

 

  • For the season to date (8 weeks), Jimmy Kimmel Live is building its overall audience over the comparable weeks last year by 5% in Total Viewers, growing the most year to year of the late-night broadcast talk shows. JKL is also up through the same point last season (+1%) in Adults 18-49, while NBC’s Tonight Show (-13%), Fallon (-7%) and Last Call with Carson Daly (-10%) and CBS’ Letterman (-6%) and Ferguson (-6%) are all down.
blog comments powered by Disqus