FOX On Track To Win November Sweep

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via press release:

FOX ON TRACK TO WIN NOVEMBER SWEEP

 

As the November sweep draws to a close, FOX is on track to win the sweep among Adults 18-49, Adults 18-34 and Teens – a victory the network has only achieved once before in its history.  Sweep to date, FOX is seeing significant growth (+10%) over November 2010 and is the only network to post year-over-year gains in the core adult demo.

 

In addition, FOX is averaging a 3.4 rating this fall and remains the No. 1 network among Adults 18-49, Adults 18-34 and Teens, thanks to a strong and steady schedule across the week.  So far this fall, FOX continues to post double-digit increases among both Adults 18-49 and Total Viewers and nine weeks into the season remains the only broadcast network to improve its performance versus last fall.

 

Weekly Program Rankers

FOX had 3 of the Top 20 programs among Adults 18-49: THE X FACTOR-WED (No. 10), NEW GIRL (No. 13) and FAMILY GUY (No. 18).

FOX had 7 of the Top 20 programs among Adults 18-34: NEW GIRL (No. 6), FAMILY GUY (No. 9), THE X FACTOR-WED (No. 10), THE SIMPSONS (No. 12), GLEE (No. 13), AMERICAN DAD (No. 14) and THE X FACTOR-THU (No. 19).

FOX had 10 of the Top 20 programs among Teens: FAMILY GUY (No. 3), GLEE (No. 4), AMERICAN DAD (No. 5), THE X FACTOR-WED (No. 7 tie), THE X FACTOR-THU (No. 7 tie), THE SIMPSONS (No. 9), NEW GIRL (No. 12), ALLEN GREGORY (No. 13), BONES (No. 14 tie) and THE CLEVELAND SHOW (No. 14 tie).

Nightly and Program Highlights – November 14 – 20, 2011

 

MONDAY

8:00-9:00     TERRA NOVA: (Adults 18-49: 2.3/6, 7.0 Mil Total Viewers)

9:00-10:00   HOUSE: (Adults 18-49: 2.5/6, 6.6 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.4/6, 6.8 Mil Total Viewers)

FOX ranked #3 for the night in Adults 18-49 and #2 in Adults 18-34 and Teens.
TERRA NOVA posted a 2.3/6 among Adults 18-49.

At 9p HOUSE posted a 2.5/6 among Adults 18-49.

TUESDAY

8:00-9:00     GLEE: (Adults 18-49: 3.0/8, 7.1 Mil Total Viewers)

9:00-9:30     NEW GIRL: (Adults 18-49: 3.5/9, 6.9 Mil Total Viewers)

9:30-10:00   RAISING HOPE: (Adults 18-49: 2.2/5, 4.8 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.9/8, 6.5 Mil Total Viewers)

 

FOX ranked #2 for the night in Adults 18-49 and #1 in Adults 18-34 and Teens.

 

At 8p GLEE posted a 3.0/8 among Adults 18-49 and grew +3% week-to-week in Total Viewers (7.1 vs. 6.9 Mil).

 

GLEE was the highest rated program of the night in Teens and won its 8p hour in Adults 18-34 and Teens.  GLEE was the second highest rated program of the night in Adults 18-34 behind only NEW GIRL.

At 9p NEW GIRL posted a 3.5/9 in Adults 18-49, the same as the previous week (11/8/11, 3.5/9).  NEW GIRL was up +1% in Total Viewers (6.9 vs. 6.8 Mil.)

 

NEW GIRL was the highest rated program of the night in Adults 18-34 and won the 9p half hour in Adults 18-49, Adults 18-34 and Teens.

RAISING HOPE at 9:30p posted a 2.2/5, up +5% from the previous week (11/8/11, 2.1/5) in Adults 18-49 and up +7% in Total Viewers week to week (4.8 vs. 4.5 Mil.)  RAISING HOPE won its 9:30p half hour in Adults 18-34 and Teens.

 

WEDNESDAY

8:00-10:00   THE X FACTOR-WED: (Adults 18-49: 3.9/10, 11.3 Mil Total Viewers)

 

FOX won the night in Adults 18-49, Adults 18-34 and Teens.
The Top 10 performed on THE X FACTOR and posted a 3.9/10 among Adults 18-49, up +3% from the previous week (11/9/11, 3.8/10).  In Adults 18-34, THE X FACTOR delivered its Adults 18-34 rating since premiere week and was up +9% from the previous week (3.5 vs. 3.2).  THE X FACTOR also showed a gain of +11% from the previous week in Total Viewers (11.3 vs. 10.2 Mil).

 

THE X FACTOR was the second highest rated program of the night in Adults 18-49, Adults 18-34 and Teens (behind Modern Family).

 

Showing momentum, THE X FACTOR built throughout the night and was up +24% in its last half-hour vs. its first among Adults 18-49 (half-hours: 3.4 > 3.9 > 3.9 > 4.2).
THURSDAY

8:00-9:01     THE X FACTOR-THU: (Adults 18-49: 3.1/9, 9.7 Mil Total Viewers)

9:01-10:00   BONES: (Adults 18-49: 2.7/7, 8.8 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.9/8, 9.2 Mil Total Viewers

 

FOX ranked No. 2 in Adults 18-49 and No. 1 among Adults 18-34 and Teens

 

THE X FACTOR results show posted a 3.1/9.  THE X FACTOR was the highest rated program of the night in Teens and grew +26% in its second half-hour vs. its first (3.4 vs. 2.7) in Adults 18-49.
At 9p BONES won its hour among Adults 18-49 with a 2.7/7, up +4% from its performance the previous week (11/10/11, 2.6/6).  BONES was the highest rated drama of the night in Adults 18-49, outperforming ABC’s Private Practice, CBS’ Person of Interest and The Mentalist and NBC’s Prime Suspect.  Also, BONES won its 9p hour in Adults 18-49.
FRIDAY

8:00-9:00        KITCHEN NIGHTMARES: (Adults 18-49: 1.4/5, 3.5 Mil Total Viewers)

9:00-10:00      FRINGE: (Adults 18-49: 1.1/3, 2.9 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.2/4, 3.2 Mil Total Viewers)

 

KITCHEN NIGHTMARES posted a 1.4/5 among Adults 18-49 and won the 8pm hour among Adults 18-49 and Adults 18-34.

 

FRINGE posted a 1.1/3 and ranked #4 in the hour among Adults 18-49 and Adults 18-34.

 

FOX ranked #4 among Adults 18-49 for the night and #1 among Adults 18-34 (tie), and was up +33% vs. the same night last year among Adults 18-49 (1.2/4 vs. 0.9/3).

SATURDAY

8:00-8:29        COPS: (Adults 18?49: 1.2/4, 3.7 Mil Total Viewers)

8:29-9:00        COPS 2: (Adults 18?49: 1.4/4, 4.0 Mil Total Viewers)

9:00-10:00      TERRA NOVA (R): (Adults 18?49: 0.6/2, 1.8 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.9/3, 2.8 Mil Total Viewers)

 

With COPS and an encore TERRA NOVA, FOX ranked #3 for the night on a total primetime basis among Adults 18-49 and Adults 18-34.

 

SUNDAY

7:00-7:29        CLEVELAND (R): (A18?49: 1.0/3, 2.4 Mil Total Viewers)

7:29-7:59        CLEVELAND (P): (A18?49: 1.8/5, 3.9 Mil Total Viewers)

7:59-8:30        THE SIMPSONS: (A18?49: 2.7/7, 5.8 Mil Total Viewers)

8:30-8:59        ALLEN GREGORY: (A18?49: 1.9/4, 3.9 Mil Total Viewers)

8:59-9:30        FAMILY GUY: (A18?49: 3.2/7, 6.0 Mil Total Viewers)

9:30-10:00      AMERICAN DAD: (A18?49: 2.4/5, 4.8 Mil Total Viewers)

7:00-10:00      FOX PRIME: (A18?49: 2.2/5, 4.5 Mil Total Viewers)

 

FOX ranked #4 for the night in Adults 18-49 and #3 in Adults 18-34 and Teens.

 

At 8p airing against the American Music Awards on ABC and without an NFL lead-in, THE SIMPSONS posted a 2.7/7.  THE SIMPSONS ranked #2 in its 8p half hour in Adults 18-34 and Teens.

ALLEN GREGORY at 8:30p posted 1.9/4.

 

At 9p FAMILY GUY posted a 3.2/7, up +3% from the previous week (11/13/11, 3.1/7). AMERICAN DAD followed with a 2.4/5 at 9:30p.

 

At 7p an encore CLEVELAND posted 1.0/3 in Adults 18-49 followed by an original CLEVELAND at 7:30p (1.8/5).

 

 

NOVEMBER 14 – 20, 2011

 

TOTAL PRIMETIME

ADULTS 18?49           ADULTS 18?34           VIEWERS (Mil)

FOX    2.3/6                FOX    2.1/7                FOX    6.2

ABC    2.7/7                ABC    2.0/6                ABC    9.5

CBS    2.9/8                CBS    1.8/6                CBS    11.4

NBC    2.2/6                NBC    1.9/6                NBC    6.8

11/12 FOX Programs: Live + 7 in Adults 18-49

Live+Same Day vs. Live + 7 ratings (available through 11/06/11) among Adults 18-49:

 

11/12 Season thru 11/06   Live+Same Day Adults 18-49      Live + 7 Adults 18-49   % Change

TERRA NOVA                                    2.8/7                                        4.0/10                         +43%

HOUSE                                               3.1/7                                        4.3/10                         +39%

GLEE                                                  3.6/10                                      4.8/14                         +33%

NEW GIRL                                          4.3/11                                      5.8/15                         +35%

RAISING HOPE                                  2.8/7                                         3.6/9                          +29%

THE X FACTOR- Wed                        4.1/11                                      4.8/13                         +17%

THE X FACTOR- Thu                         3.9/11                                      4.6/13                         +18%

BONES                                               3.3/8                                        4.4/11                          +33%

KITCHEN NIGHTMARES                   1.5/5                                         1.9/7                          +27%

FRINGE                                              1.3/4                                         2.0/6                           +54%

THE SIMPSONS                                 3.7/9                                        4.2/10                         +14%

ALLEN GREGORY                             2.3/5                                         2.5/6                            +9%

THE CLEVELAND SHOW                  2.7/6                                         3.1/7                           +15%

FAMILY GUY                                      3.5/8                                        4.4/10                          +26%

AMERICAN DAD                                2.8/6                                         3.2/7                           +14%

 

11/12 FOX Programs: Live +7 in Total Viewers

Live+Same Day vs. Live + 7 ratings (available through 11/06/11) among Total Viewers:

 

11/12 Season thru 11/06   Live+Same Day P2+ (Mil.)      Live + 7 P2+ (Mil.)        % Change

TERRA NOVA                                    8.2                                        10.9                         +33%

HOUSE                                               7.9                                        10.6                         +34%

GLEE                                                  8.4                                        11.3                         +35%

NEW GIRL                                          8.9                                        11.7                         +31%

RAISING HOPE                                  6.1                                         7.7                          +26%

THE X FACTOR- Wed                      12.0                                        13.5                         +13%

THE X FACTOR- Thu                       11.9                                        13.3                         +12%

BONES                                             10.0                                        12.9                          +29%

KITCHEN NIGHTMARES                   3.8                                         4.5                          +18%

FRINGE                                              3.2                                         4.8                           +50%

THE SIMPSONS                                7.6                                         8.6                          +13%

ALLEN GREGORY                             4.5                                         5.0                          +11%

THE CLEVELAND SHOW                  5.4                                         6.1                          +13%

FAMILY GUY                                      6.6                                         8.2                          +24%

AMERICAN DAD                                5.5                                         6.3                          +15%

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