‘The Grammy Nominations Concert Live!’ Posts Across-the-Board Ratings Growth

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via press release:

 

“THE GRAMMY® NOMINATIONS CONCERT LIVE! COUNTDOWN TO MUSIC’S BIGGEST NIGHT” POSTS ACROSS-THE-BOARD GROWTH

 

The Annual Grammy Nominations Concert Up Year-to-Year in Viewers,

Adults 18-49, Adults 18-34 and Adults 25-54

 

            THE GRAMMY® NOMINATIONS CONCERT LIVE! COUNTDOWN TO MUSIC’S BIGGEST NIGHT posted year-to-year gains in viewers, adults 18-49, adults 18-34 and adults 25-54, according to Nielsen preliminary live plus same day ratings for Wednesday, Nov. 30.

 

THE GRAMMY® NOMINATIONS CONCERT (S) was tied for first in adults 18-34 (1.4/04, with NBC), second in households (3.6/06), viewers (5.62m), adults 25-54 (2.3/06) and adults 18-49 (1.9/05).  Compared to last year’s event (on the same night in 2010), CBS was up +13% in households (from 3.2/06), +15% in adults 25-54 (from 2.0/05), +12% in adults 18-49 (from 1.7/05), +8% in adults 18-34 (from 1.3/04) and added +610,000 viewers (from 5.01m, +12%).

 

THE 54TH ANNUAL GRAMMY® AWARDS will be broadcast live from the Staples Center in Los Angeles on Sunday, Feb 12, 2012 (8:00-11:30 PM).

 

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