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TV Ratings Saturday: Big 10 Championship > Big 12; 'It's a Wonderful Life'

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December 4th, 2011


Scoreboard FOX ABC CBS NBC
Adults 18-49: rating/Share TBD TBD 1.3/4 1.1/3
Total Viewers (million) TBD TBD 4.963 4.462


Due to the nature of live coast-to-coast programming the ratings for ABC  & Fox (College Football) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Not much to say about last night's numbers beyond the disclaimer in red above.  We'll have to wait for the finals, but in the preliminary numbers Fox is poised to best ABC both with adults 18-49 and total viewers. If you see slightly lower numbers reported for Fox elsewhere that's because they're reporting the 8-10p numbers, Fox's normal broadcast window. But because the game aired throughout primetime (8-11p) I've included the numbers for 8-11p.

Update: CBS's lineup was delayed by 25 minutes in the eastern and central time zones due to post-game coverage of the SEC championship, so expect bigger than normal adjustments for CBS's lineup.

Broadcast primetime ratings for Saturday, December 3, 2011:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 FOX Big Ten Football Championship: Wisconsin at Michigan St (8-11p) 2.2/6 7.08
CBS SEC Postgame/The Big Bang Theory (R) 1.9/6 6.26
ABC Big 12 Football  Oklahoma at Oklahoma St (8-11p) 1.8/5 5.78
NBC Movie: It's a Wonderful Life (R) (8-11p) 1.1/3 4.46
8:30 CBS The Big Bang Theory (R)/How I Met Your Mother (R) 1.3/4 4.02
9:00 CBS How I Met Your Mother (R)/48 Hours Mystery (R) 1.1/3 4.03
10:00 CBS 48 Hours Mystery (R)/48 Hours Mystery 1.3/4 5.18

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Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast National Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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