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Live+7 DVR Ratings: 'Modern Family' Tops Absolute Gains, 'Fringe' & 'House' Top % Gains In Week 9

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December 5th, 2011


Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials". There were 80 such programs in the complete data for the week, which is nearly a full schedule of new broadcast episodes.

During week nine of the 2011-12 broadcast season (Nov 14-20, 2011),  Modern FamilyHouse and Fringe topped the rankings for the week's DVR viewing added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods.

With a new episode back on the schedule, Modern Family once again topped all shows for adults 18-49 ratings added after airdate via DVR viewing adding 2.4 adults 18-49 ratings points to its Live+Same Day adults 18-49 ratings.

House and Fringe topped the % adults 18-49 ratings increase from DVR viewing, each adding 64% to its Live+Same Day adults 18-49 ratings.

Modern Family also the absolute average viewership gained from DVR viewing, adding 4.814 million viewers via DVR viewing between the Live+Same Day and Live + 7 day measurement periods.

Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+SD ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 Modern Family-11/16 ABC 5.6 8.0 2.4 43%
2 HOUSE-11/14 FOX 2.5 4.1 1.6 64%
3 Big Bang Theory, THE-11/17 CBS 5.3 6.8 1.5 28%
4 Two and a Half Men-11/14 CBS 5.4 6.9 1.5 28%
5 New Girl-11/15 FOX 3.5 5.0 1.5 43%
6 OFFICE-11/17 NBC 2.9 4.2 1.3 45%
7 Criminal Minds-11/16 CBS 3.7 4.9 1.2 32%
8 BONES-11/17 FOX 2.7 3.9 1.2 44%
9 Glee-11/15 FOX 3.0 4.2 1.2 40%
10 2 Broke Girls-11/14 CBS 4.8 5.9 1.1 23%
11 Hawaii Five-0-11/14 CBS 3.3 4.4 1.1 33%
12 Mentalist, THE-11/17 CBS 2.5 3.6 1.1 44%
13 NCIS-11/15 CBS 4.0 5.1 1.1 28%
14 REVENGE-11/16 ABC 2.6 3.6 1.0 38%
15 CSI-11/16 CBS 2.6 3.6 1.0 38%
16 Person Of Interest-11/17 CBS 2.6 3.6 1.0 38%
17 Terra Nova-11/14 FOX 2.3 3.3 1.0 43%
18 Grimm-11/18 NBC 1.6 2.6 1.0 63%
19 Law And Order:SVU-11/16 NBC 1.9 2.9 1.0 53%
20 Private Practice-11/17 ABC 2.6 3.5 0.9 35%
21 How I Met Your Mother-11/14 CBS 4.6 5.5 0.9 20%
22 Family Guy-11/20 FOX 3.2 4.1 0.9 28%
23 Raising Hope-11/15 FOX 2.2 3.1 0.9 41%
24 PARENTHOOD-11/15 NBC 2.0 2.9 0.9 45%
25 Blue Bloods-11/18 CBS 2.0 2.8 0.8 40%

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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Programs Net 18-49 Live+SD (rating) 18-49 Live+7 (rating) Post Airdate 18-49 Rating Absolute Increase From DVR Viewing Post Airdate 18-49 Rating % Increase from DVR Viewing
1 HOUSE-11/14 FOX 2.5 4.1 1.6 64%
2 Fringe-11/18 FOX 1.1 1.8 0.7 64%
3 Grimm-11/18 NBC 1.6 2.6 1.0 63%
4 Supernatural-11/18 CW 0.7 1.1 0.4 57%
5 Prime Suspect-11/17 NBC 1.1 1.7 0.6 55%
6 Law And Order:SVU-11/16 NBC 1.9 2.9 1.0 53%
7 Gossip Girl-MON-11/14 CW 0.6 0.9 0.3 50%
8 HARRY'S LAW-11/16 NBC 1.1 1.6 0.5 45%
9 PARENTHOOD-11/15 NBC 2.0 2.9 0.9 45%
10 OFFICE-11/17 NBC 2.9 4.2 1.3 45%
11 CHUCK-11/18 NBC 0.9 1.3 0.4 44%
12 BONES-11/17 FOX 2.7 3.9 1.2 44%
13 Mentalist, THE-11/17 CBS 2.5 3.6 1.1 44%
14 COMMUNITY-11/17 NBC 1.6 2.3 0.7 44%
15 Terra Nova-11/14 FOX 2.3 3.3 1.0 43%
16 MODERN FAMILY-11/16 ABC 5.6 8.0 2.4 43%
17 90210-11/15 CW 0.7 1.0 0.3 43%
18 Hart Of Dixie-11/14 CW 0.7 1.0 0.3 43%
19 RINGER-11/15 CW 0.7 1.0 0.3 43%
20 New Girl-11/15 FOX 3.5 5.0 1.5 43%
21 Up All Night-11/16 NBC 1.9 2.7 0.8 42%
22 CSI: NY-11/18 CBS 1.7 2.4 0.7 41%
23 Raising Hope-11/15 FOX 2.2 3.1 0.9 41%
24 Glee-11/15 FOX 3.0 4.2 1.2 40%
25 Blue Bloods-11/18 CBS 2.0 2.8 0.8 40%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Program Net Viewership Live+SD (000) Viewership Live+7 (000) Post Airdate Absolute Viewership Increase From DVR Viewing (000) Post Airdate % Viewership Increase from DVR Viewing
1 MODERN FAMILY-11/16 ABC  12,914  17,728  4,814 37%
2 Mentalist, THE-11/17 CBS  12,209  15,700  3,491 29%
3 Hawaii Five-0-11/14 CBS  11,706  15,080  3,374 29%
4 Two and a Half Men-11/14 CBS  14,646  17,947  3,301 23%
5 Big Bang Theory, THE-11/17 CBS  15,055  18,208  3,153 21%
6 HOUSE-11/14 FOX  6,630  9,745  3,115 47%
7 Criminal Minds-11/16 CBS  12,723  15,799  3,076 24%
8 BONES-11/17 FOX  8,763  11,770  3,007 34%
9 NCIS-11/15 CBS  19,996  22,964  2,968 15%
10 Person Of Interest-11/17 CBS  11,650  14,613  2,963 25%
11 Blue Bloods-11/18 CBS  12,403  15,325  2,922 24%
12 New Girl-11/15 FOX  6,913  9,615  2,702 39%
13 Body Of Proof-11/15 ABC  9,758  12,425  2,667 27%
14 CSI-11/16 CBS  10,598  13,241  2,643 25%
15 NCIS: LOS ANGELES-11/15 CBS  15,135  17,721  2,586 17%
16 Glee-11/15 FOX  7,077  9,647  2,570 36%
17 REVENGE-11/16 ABC  7,864  10,433  2,569 33%
18 Unforgettable-11/15 CBS  11,372  13,793  2,421 21%
19 HARRY'S LAW-11/16 NBC  7,207  9,607  2,400 33%
20 OFFICE-11/17 NBC  5,504  7,896  2,392 43%
21 Law And Order:SVU-11/16 NBC  7,357  9,724  2,367 32%
22 Terra Nova-11/14 FOX  7,015  9,381  2,366 34%
23 Grimm-11/18 NBC  5,444  7,620  2,176 40%
24 2 Broke Girls-11/14 CBS  11,765  13,895  2,130 18%
25 MIKE & MOLLY-11/14 CBS  12,181  14,259  2,078 17%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
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Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 
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