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Cable News Ratings For Saturday-Sunday, December 3-4, 2011

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December 6th, 2011

We don't normally see individual show ratings for the weekend, but FOX News Channel had a big ratings night on Saturday with Huckabee’s Presidential Forum, which attracted 2.2 Million viewers and 408,000 with viewers 25-54 for the two hour special program. The show outpaced all 4 competitors combined in total viewers and was up 94% compared to its 2011 average; in 25-54, the program was up 128%.

SATURDAY 8-10PM ET
FNC/Huckabee’s Forum: 2,206,000 (P2+), 408,000 (25-54)
CNN/Piers/CNN Presents: 424,000 (P2+), 126,000 (25-54)
MSNBC/MSNBC Investigates: 468,000 (P2+), 229,000 (25-54)
HLN/Weekend Mysteries: 457,000 (P2+), 150,000 (25-54)

Live + Same Day Cable News Ratings for Saturday & Sunday, December 3-4, 2011

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  936  217  423
CNN  448  116  182
MSNBC  334  149  166
CNBC  167  61  81
FBN  22  4  11
HLN  269  98  161
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  1,932  371  740
CNN  466  120  212
MSNBC  474  240  235
CNBC  248  89  123
FBN  39  3  17
HLN  457  168  269
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  736  189  352
CNN  341  103  142
MSNBC  297  150  157
CNBC  130  72  75
FBN  19  4  6
HLN  224  90  140
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  930  230  396
CNN  432  117  157
MSNBC  373  192  209
CNBC  109  58  64
FBN  43  9  15
HLN  169  38  87

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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

 
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