Cable News Ratings For Saturday-Sunday, December 3-4, 2011

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We don’t normally see individual show ratings for the weekend, but FOX News Channel had a big ratings night on Saturday with Huckabee’s Presidential Forum, which attracted 2.2 Million viewers and 408,000 with viewers 25-54 for the two hour special program. The show outpaced all 4 competitors combined in total viewers and was up 94% compared to its 2011 average; in 25-54, the program was up 128%.

SATURDAY 8-10PM ET
FNC/Huckabee’s Forum: 2,206,000 (P2+), 408,000 (25-54)
CNN/Piers/CNN Presents: 424,000 (P2+), 126,000 (25-54)
MSNBC/MSNBC Investigates: 468,000 (P2+), 229,000 (25-54)
HLN/Weekend Mysteries: 457,000 (P2+), 150,000 (25-54)

Live + Same Day Cable News Ratings for Saturday & Sunday, December 3-4, 2011

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  936  217  423
CNN  448  116  182
MSNBC  334  149  166
CNBC  167  61  81
FBN  22  4  11
HLN  269  98  161
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  1,932  371  740
CNN  466  120  212
MSNBC  474  240  235
CNBC  248  89  123
FBN  39  3  17
HLN  457  168  269
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  736  189  352
CNN  341  103  142
MSNBC  297  150  157
CNBC  130  72  75
FBN  19  4  6
HLN  224  90  140
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  930  230  396
CNN  432  117  157
MSNBC  373  192  209
CNBC  109  58  64
FBN  43  9  15
HLN  169  38  87


Note that MSNBC weekend programming after noon isn’t live news like their weekday programming. It’s specials and documentaries.


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2011 The Nielsen Company. All Rights Reserved.

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