‘Maury’ Finishes November Sweep As The #1 Talker In Women 18-34 And 18-49

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via press release:

‘MAURY’ FINISHES NOVEMBER SWEEP AS THE #1 TALKER IN

WOMEN 18-34 AND 18-49

SHOW HAS BEEN #1 FOR 26 STRAIGHT WEEKS (SINCE THE WEEK OF MAY 30,2011)

BEATS NEAREST COMPETITORS BY 64% IN WOMEN 18-34 AND 21% IN WOMEN 18-49

 (Stamford, CT–December 7, 2011) NBCUNIVERSAL’S MAURY, hosted by Maury Povich, continues its amazing demo streak by hitting 26 weeks in a row as the #1 daytime talk show with Women 18-34 and 18-49.

For the recently completed November 2011 sweep, MAURY delivered a 1.8 rating in Women 18-34  and a 1.7 rating in Women 18-49 increasing +6% over November 2010, among both Women 18-34 & Women 18-49.  

MAURY’s November 2011 sweep win was extremely impressive crushing the competition. In Women 18-34, MAURY’s 1.8 is a +64% advantage over the #2 talk show  in that category (“Ellen”) and MAURY’s 1.7  in Women 18-49  is a +21% advantage over the #2 talk show in that category (“Dr. Phil.”)

 Since the week of May 30, 2011 –(The week after “Oprah” said farewell), MAURY has been #1, and it currently is averaging a 1.8 Women 18-34 rating and a 1.6 Women 18-49 rating for the 2011-12 season.

For the week of November 14, 2011 MAURY (1.9 W18-34 & 1.7 W18-49) even beat “Live W/Regis & Kelly” (1.0 W18-34 & 1.6 W18-49)  despite their huge surge that week from Regis’ farewell shows.

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