via press release:
2011 “SEC ON CBS” SCORES HIGHEST RATING OF ANY
COLLEGE FOOTBALL TELEVISION PACKAGE FOR THIRD CONSECUTIVE YEAR
CBS Sports’ national coverage of the SEC ON CBS for the 2011 season is the highest-rated regular-season college football package on any network for the third consecutive season averaging a national household /share of 4.2/9.
The SEC ON CBS season average of a 4.2/9 topped ABC’s season average of 3.5/8 for college football.
CBS Sports’ coverage of the SEC ON CBS was highlighted by the three highest-rated college football telecasts of the 2011 season:
- *#1-ranked LSU beating #2-ranked Alabama (11.5/20; 11/5/11)
- *#1-ranked LSU beating #14-ranked Georgia in the SEC Championship game (7.3/15; 12/3/11)
- *#1-ranked LSU beating #3-ranked Arkansas (6.3/15; 11/25/11).