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TV Ratings Sunday: 'Once Upon a Time' Continues To Fall; Fox Animations Down + Scrambled CBS

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December 12th, 2011

 

Scoreboard NBC CBS FOX ABC Uni
Adults 18-49: rating/Share TBD 3.2/8 2.7/6 1.8/4 0.8/2
Adults 18-34: Rating/Share TBD 2.1/6 2.8/8 1.4/4 0.8/2
Total Viewers (million) TBD 13.222 5.992 5.918 2.261

Due to the nature of live sports programming the ratings for NBC (NFL Football), FOX (regional NFL overruns in a large chunk of the country in the 7pm hour) and CBS (national overun of 41 minutes) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

Of course the Giants Cowboys game on Sunday Night Football will lead to an NBC win (it was the second-best Sunday Night Football of the season in the overnight household ratings).  But boosted by 41 minutes of NFL overrun, CBS had a solid night (though its numbers are scrambled due to the overrun).

In it's "fall finale" (it will return January 8 ) Once Upon A Time fell 0.3 to a 2.9 adults 18-49 rating, a season/series low. Looks like the bloom is off the rose...fans will have four weeks to ponder the reasons.

Fox's animations were all down from last week when Fox had a big NFL overrun boost with the national late game (thought yesterday's Bears-Broncos game did give Fox a bit of Tebow in primetime in a good chunk of the country).  The Simpsons 3.0 adults 18-49 rating was down a full point from last week. Fox aired The Cleveland Show at 8:30 that scored a 2.3 adults 18-49 rating, down 8% from last week. Family Guy was down 14% to a 3.1 adults 18-49 rating. American Dad was up 14% from its last original two weeks ago to a 2.5 adults 18-49 rating.

Broadcast primetime ratings for Sunday, December 11, 2011:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
7:00 CBS NFL Overrun 5.2/14 17.84
FOX NFL Overrun/Bob's Burgers 3.5/10 9.36
NBC Football Night in America Pt 1 2.5/7 7.84
ABC America's Funniest Home Videos (R) 1.3/3 6.58
7:30 NBC Football Night in America Pt 2 4.3/11 11.85
CBS NFL Overrun/60 Minutes 3.9/10 16.20
FOX The Cleveland Show  (R) 1.8/5 4.12
8:00 NBC Football Night in America Pt 3 6.2/15 16.68
CBS 60 Minutes/The Amazing Race 3.4/8 13.68
FOX The Simpsons 3.0/7 6.45
ABC Once Upon A Time 2.9/7 8.91
8:30 NBC Sunday Night Football: Giants at Cowboys 8:30-11p TBD TBD
FOX The Cleveland Show 2.3/5 4.98
9:00 FOX Family Guy 3.1/7 6.05
CBS The Amazing Race/The Good Wife 2.7/6 11.14
ABC Charlie & The Chocolate Factory (R) 1.2/3 3.74
9:30 FOX American Dad 2.5/6 4.99
10:00 CBS The Good Wife/CSI: Miami 2.2/5 11.05
ABC Charlie & The Chocolate Factory (R) 1.4/3 3.67

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Nielsen TV Ratings: ©2011 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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