‘The Chew’ Delivers Its #1 Telecast To Date; Plus Ratings For ‘The View,’ ‘General Hospital,’ ‘One Life To Live’

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

ABC Clean Sweeps Daytime’s #1 Rank Across All Target Women Demographics


Thursday’s “The Chew” – Featuring Guest Dr. Mehmet Oz and Showcasing

All of the Co-Hosts’ Favorite Holiday Dishes – Ranks as the Series’ #1 Telecast

Ever in Total Viewers, Women 18-34 and Women 18-49


Boasting its #1 Telecast – and 3 of its Top 5 to Date – “The Chew” Delivers its 2nd-Most-Watched Week on Record in Total Viewers and Key Women; Posts 3rd Straight Week of Gains in Women 18-34, Besting Year-Ago’s “All My Children’s”


“The View,” “General Hospital” and “One Life to Live” Rank Among

Daytime’s Top 3 Programs in Women 18-49 and the Top 4 in Women 25-54


ABC Daytime


  • ABC swept Daytime, ranking #1 in Women 18-34 (0.6 rating/185,000), Women 18-49 (1.0 rating/617,000) and Women 25-54 (1.3 rating/806,000)


  • Thursday’s “The Chew,” showcasing the co-hosts’ favorite holiday dishes and featuring guest Dr. Mehmet Oz (“The Dr. Oz Show”), ranked as the series’ #1 telecast to date in Total Viewers (2.71 million), Women 18-34 (270,000) and Women 18-49 (605,000).


  • Furthermore, in Total Viewers Wednesday’s show, featuring guest Bobby Deen (“Not My Mamas Meals” (2.55 million), and Monday’s show, featuring Michael Simon’s “Five in Five” signature series (2.53 million), became the series’ #4 and #5 telecasts, respectively, to date.


  • Impressively, “The Chew” grew its audience for the 3rd consecutive week in Women 18-34, out-performing “All My Children’s” year-ago weekly average by 4% (178,000 vs. 171,000).


  • Also noteworthy, “The Chew” posted week to week gains across all target demos, including by 5% in Total Viewers (2.50 million vs. 2.38 million) and by 8% in Women 18-49 (517,000 vs. 477,000).


  • In Women 18-49, “The View” (#2 – 1.1 rating/693,000), “General Hospital” (#3T – 1.0 rating/646,000) and “One Life to Live” (#3T – 1.0 rating/612,000) placed among the week’s Top 3 Daytime programs.


  • In Women 25-54, “The View” (#2 – 1.5 rating/902,000), “General Hospital” (#3 — 1.4 rating/844,000) and “One Life to Live” (#4T – 1.3 rating/798,000) stood among the week’s Top 4 Daytime programs.


Following are the Daytime Lineup averages, plus Top 5 Programs Ranks in Women 18-49 (sorted by) and Women 25-54:

Source: NTI, Live + Same Day:  Week of 12/12/11. “Price is Right” is average from 11:00 a.m. – 12:00 p.m. All ranks/ties based on rating unless otherwise noted.


blog comments powered by Disqus