ABC Scores Biggest Primetime New Year’s Eve Numbers in 11 Years

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via press notes:

With its New Year’s Eve lineup, featuring “New Year’s Rockin’ Eve: The 40th Anniversary Party” and “Dick Cark’s Primetime New Year’s Rockin’ Eve with Ryan Seacrest 2012,”  ABC finished an dominant No. 1 on the evening among Total Viewers (9.8 million) and Adults 18-49 (3.0/11), winning all 6 half-hours of the night and beating the combined network competition by 3.1 million viewers and by 76% with young adults (CBS, NBC and Fox combined = 6.7 million and 1.7/6).

 

  • Among viewers and young adults, ABC marked its biggest New Year’s Eve numbers during primetime in 11 years – since 12/31/00.  Hitting season-highs on the night, ABC generated its most-watched Saturday night overall in more than 2 years – since 12/5/09 with coverage of the college football Big 12 Championship game.

 

“New Year’s Rockin’ Eve: The 40th Anniversary Party” (8:00-10:00 p.m.)

ABC took full control from 8:00–10:00 p.m. with “New Year’s Rockin’ Eve: The 40th Anniversary Party,” leading runner-up CBS by 232% in viewers (8.3 million vs. 2.5 million) and by 380% with young adults (2.4/9 vs. 0.5/2).

 

“Dick Clark’s Primetime New Year’s Rockin’ Eve with Ryan Seacrest 2012” (10:00-11:00 p.m.) 

Surging over its lead-in, ABC’s broadcast of “Dick Clark’s Primetime New Year’s Rockin’ Eve with Ryan Seacrest 2012” towered over the final hour of the night and ranked as the No. 1 TV program in prime with Total Viewers (12.9 million) and across each of the key Adult demos: Adults 18-34 (3.3/15), Adults 18-49 (4.1/15) and Adults 25-54 (5.0/15).  In fact during the final hour of prime, “Dick Clark’s Primetime New Year’s Rockin’ Eve” more than doubled the combined deliveries of CBS and NBC with Total Viewers (+105% – 12.9 million vs. 6.3 million) and Adults 18-49  (+156% – 4.1/15 vs. 1.6/6).

 

  • Head-to-head from 10:00-11:00 p.m., ABC’s “Dick Clark’s Primetime New Year’s Rockin’ Eve with Ryan Seacrest” crushed NBC’s “New Year’s Eve with Carson Daly” (3.0 million & 0.9/3) by nearly 10 million viewers and by 356% in Adults 18-49.

 

  • “Dick Clark’s Primetime New Year’s Rockin’ Eve” pulled in its biggest audience ever on ABC – the special premiered on the Net in 2000The show shot up over last year’s telecast by 3.7 million viewers and by 46% in Adults 18-49 (9.2 million and 2.8/11 on 12/31/10).

 

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