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TV Ratings Wednesday: All New ABC Up Across The Board, Wins Easily; 'Mobbed' Premieres Low

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January 5th, 2012


Scoreboard ABC CBS Uni FOX NBC CW
Adults 18-49: rating/Share 3.3/9 2.0/5 1.5/4 1.0/3 1.0/2 0.3/1
Adults 18-34: Rating/Share 2.6/8 1.2/3 1.7/5 0.8/2 0.6/2 0.3/1
Total Viewers (million) 9.384 8.199 3.511 2.687 3.836 0.904

Only ABC was all new in broadcast Wednesday and it easily topped the adults 18-49 ratings and total viewership on the night. With its shows returning with new episodes for the first time since 12/7/11, The Middle had a 3.0 adults 18-49 rating, up 7% vs. a 2.8 for its last new episode. Suburgatory drew a 2.9 adults 18-49 rating, up 4% vs. a series low 2.8 for its last new episode. Modern Family had a 5.6 adults 18-49 rating, up 10% vs. a season low 5.1 for its last new episode. Happy Endings notched a 3.3 adults 18-49 rating, up 18% vs. a season low 2.8 rating for its last new episode. Revenge had a 2.5 adults 18-49, up 4% vs. a series low 2.4 rating for its last new episode.

Fox's Mobbed premiere drew just a 1.2 adults 18-49 rating, down 20%  vs. a 1.5 rating in its November 23 "special" airing.

CBS' special I Get That A Lot had a 2.3 adults 18-49, that was up 15% vs. the last time it aired a regular episode on 5/19/10.

NBC and the CW were all repeats.

Late-night results are below the primetime data.

Overnight ratings for Wednesday, January 4, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM ABC The Middle 3.0 9 9.953
CBS I Get That A Lot (special) 2.3 6 8.322
NBC Up All Night -R 1.0 3 3.515
FOX Glee -R 0.8 2 2.351
CW The Secret Circle -R 0.3 1 0.971
8:30PM ABC Suburgatory 2.9 8 8.726
NBC Whitney -R 1.0 3 3.142
9:00PM ABC Modern Family 5.6 14 13.982
CBS Criminal Minds -R 2.0 5 8.214
FOX Mobbed 1.2 3 3.024
NBC Harry's Law -R 0.8 2 4.456
CW The Secret Circle -R 0.3 1 0.838
9:30PM ABC Happy Endings 3.3 8 7.729
10:00PM ABC Revenge 2.5 7 7.956
CBS CSI -R 1.7 5 8.060
NBC Law & Order: SVU -R 1.1 3 3.724

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via NBC press note:

In Late-Night Metered Markets Wednesday night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/6; CBS's "Late Show with David Letterman," 2.6/6; and ABC's combo of "Nightline," 3.1/7; and "Jimmy Kimmel Live," 1.4/4.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; "Late Show," 0.6/3; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.5/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

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NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
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