FOX’s ‘New Girl’ Was Most DVR-ed New Series of the Fall

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via press release:

FOX’S “NEW GIRL” WAS MOST DVR-ED NEW SERIES OF THE FALL

 

With the complete Live + 7 ratings for the fourth quarter now available, NEW GIRL has emerged as the most-DVR-ed new series of the fall. Comparing Live to Live+7 Nielsen ratings point gains, NEW GIRL was tops among freshman series, seeing an average +2.6 ratings gain from time-shifted viewing.

 

In addition to NEW GIRL, FOX’s GLEE (+2.3), HOUSE (+2.1), TERRA NOVA (+1.7), BONES (+1.6) and FAMILY GUY (+1.6) were among the Top 20 most-DVR-ed programs on TV among Adults 18-49 this fall, while FRINGE saw the biggest percentage gain – +150% – from time-shifted viewing of any series this fall.

 

On the Live + Same Day front, FOX aired mostly encore programming last week and ranked fourth among the broadcast networks in the Live + Same Day ratings.

 

Week of January 2 – 8, 2012 — Nightly and Program Highlights

 

MONDAY

8:00-9:00       HOUSE (RS): (Adults 18-49: 1.2/3, 3.6 Mil Total Viewers)

9:00-10:00      HOUSE (RS): (Adults 18-49: 1.2/3, 3.9 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.2/3, 3.8 Mil Total Viewers)

With encores of HOUSE at 8pm (1.2/3) and 9pm (1.2/3), FOX ranked fourth on Monday night among Adults 18-49.
TUESDAY

8:00-9:00     GLEE (R): (Adults 18-49: 0.9/2, 2.5 Mil Total Viewers)

9:00-9:30       NEW GIRL (R): (Adults 18-49: 1.3/3, 3.0 Mil Total Viewers)

9:30-10:00      RAISING HOPE (R): (Adults 18-49: 0.9/2, 2.3 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.0/3, 2.6 Mil Total Viewers)
Airing encores of GLEE (0.9/2), NEW GIRL (1.3/3) and RAISING HOPE (0.9/2), FOX ranked fourth on Tuesday night among Adults 18-49.

 

WEDNESDAY

8:00-9:00     GLEE (RS): (Adults 18-49: 0.8/2, 2.3 Mil Total Viewers)

9:00-10:00      MOBBED (P): (Adults 18-49: 1.2/3, 3.1 Mil Total Viewers)

8:00-10:00      FOX PRIME: (A18?49: 1.0/3, 2.7 Mil Total Viewers)

 

On Wednesday, an encore GLEE at 8pm (0.8/2) and an original MOBBED at 9pm (1.2/3) gave FOX a third place finish.
THURSDAY

8:00-9:00       BONES (RS): (Adults 18-49: 1.1/3, 4.8 Mil Total Viewers)

9:00-10:00      BONES (R): (Adults 18-49: 1.1/3, 4.3 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.1/3, 4.6 Mil Total Viewers)

 

FOX ranked third among Adults 18-49 on Thursday night with encores of BONES at 8pm (1.1/3) and 9pm (1.1/3).
FRIDAY

8:00-8:32       COTTON BOWL PRE-GAME (S): (Adults 18-49: 1.5/5, 5.6 Mil Total Viewers)

8:32-12:08      COTTON BOWL (S): (Adults 18-49: 2.5/8, 8.4 Mil Total Viewers)

8:00-11:00      FOX PRIME: (Adults 18-49: 2.3/7, 7.9 Mil Total Viewers)

 

FOX won the night among Adults 18-49 and Adults 18-34 with THE COTTON BOWL (Kansas State & Arkansas).

SATURDAY

8:00-8:30       COPS: (A18?49: 1.0/3, 3.1 Mil Total Viewers)

8:30-9:01       COPS (R): (A18?49: 1.0/3, 3.2 Mil Total Viewers)

9:01-10:00      TERRA NOVA (R): (Adults 18-49: 0.4/1, 1.3 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.7/2, 2.3 Mil Total Viewers)

 

COPS and an encore TERRA NOVA ranked third on Saturday.

 

SUNDAY

7:00-7:30       BOB’S BURGERS (R): (A18?49: 0.7/2, 1.8 Mil Total Viewers)

7:30-8:00       CLEVELAND (R): (A18?49: 1.0/2, 2.4 Mil Total Viewers)

8:00-8:30       THE SIMPSONS: (A18?49: 2.3/5, 5.1 Mil Total Viewers)

8:30-9:00       CLEVELAND: (A18?49: 2.2/5, 4.5 Mil Total Viewers)

9:00-9:30       FAMILY GUY: (A18?49: 3.1/7, 6.2 Mil Total Viewers)

9:30-10:00      AMERICAN DAD: (A18?49: 2.2/5, 4.8 Mil Total Viewers)

7:00-10:00      FOX PRIME: (A18?49: 1.9/5, 4.1 Mil Total Viewers)

 

FOX’s animated comedies placed second among Adults 18-34 and Teens on Sunday.  FAMILY GUY was the highest rated entertainment program of the night in Adults 18-34 and Teens.

At 8pm, THE SIMPSONS delivered a 2.3/5, followed by THE CLEVELAND SHOW (2.2/5) at 9pm.  FAMILY GUY followed with a 3.1/7 and AMERICAN DAD closed the night with a 2.2/5.

Encores of BOB’S BURGERS (0.7/2) and THE CLEVELAND SHOW (1.0/2) aired from 7-8pm.

 

Weekly Program Rankers

 

  • 1 of the Top 20 programs among Adults 18-49: FAMILY GUY SP (No. 14).
  • 5 of the Top 20 programs among Adults 18-34: FAMILY GUY (No. 3), AMERICAN DAD (No. 11), SIMPSONS (No. 12 tie), THE CLEVELAND SHOW- 830P (No. 12 tie) and AT&T COTTON BOWL (No. 18).
  • 5 of the Top 20 programs among Teens: FAMILY GUY (No. 2), AMERICAN DAD (No. 3), THE CLEVELAND SHOW- 830P (No. 6 tie), SIMPSONS (No. 6 tie) and CLEVELAND (No. 17).

 

JANUARY 2 – 8, 2012

 

TOTAL PRIMETIME

ADULTS 18?49    ADULTS 18?34    VIEWERS (Mil)

FOX     1.4/4           FOX     1.2/4           FOX      4.2

ABC     2.3/6           ABC     1.7/5           ABC      7.3

CBS     3.3/9           CBS     2.2/7           CBS     12.7

NBC     2.7/7           NBC     2.0/6           NBC      8.3

 

 

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2010-2011 season at No. 1 in the key adult demographic for the seventh consecutive year – a feat that has never been achieved in broadcast history – while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.

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