
Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials". There were just **7** such programs in the data for the week, which is about a tenth of a full schedule of new broadcast episodes.
During week sixteen of the 2011-12 broadcast season (January 2, 2012 - January 8, 2012) original programming returned and Modern Family once again topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.4 adults 18-49 ratings points.
Pan Am topped the percentage adults 18-49 ratings increase from DVR viewing, adding 54% to its Live+Same Day adults 18-49 ratings.
Modern Family led the absolute average viewership gained from DVR viewing too, adding 4.849 million viewers via DVR viewing between the Live+Same Day and Live + 7 day measurement periods.
Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:
| Rank | Shows | Net | 18-49 L+SD (rating) | 18-49 L+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| 1 | Modern Family-01/04 | ABC | 5.70 | 8.10 | 2.40 | 42.1% |
| 2 | Grey'S ANATOMY-01/05 | ABC | 4.50 | 6.10 | 1.60 | 35.6% |
| 3 | Once Upon A Time-01/08 | ABC | 3.70 | 5.00 | 1.30 | 35.1% |
| 4 | Two and a Half Men-01/02 | CBS | 4.50 | 5.80 | 1.30 | 28.9% |
| 5 | Hawaii Five-0-01/02 | CBS | 2.90 | 4.10 | 1.20 | 41.4% |
| 6 | How I Met Your Mother-01/02 | CBS | 3.90 | 5.10 | 1.20 | 30.8% |
| 7 | NCIS-01/03 | CBS | 4.10 | 5.30 | 1.20 | 29.3% |
| 8 | Private Practice-01/05 | ABC | 2.70 | 3.80 | 1.10 | 40.7% |
| 9 | REVENGE-01/04 | ABC | 2.50 | 3.60 | 1.10 | 44.0% |
| 10 | Family Guy-01/08 | FOX | 3.10 | 4.20 | 1.10 | 35.5% |
| 11 | Desperate Housewives-01/08 | ABC | 3.00 | 4.00 | 1.00 | 33.3% |
| 12 | 2 Broke Girls-01/02 | CBS | 4.40 | 5.40 | 1.00 | 22.7% |
| 13 | NCIS: LOS ANGELES-01/03 | CBS | 3.50 | 4.50 | 1.00 | 28.6% |
| 14 | MIKE & Molly-01/02 | CBS | 3.80 | 4.70 | 0.90 | 23.7% |
| 15 | PARENTHOOD-01/03 | NBC | 1.70 | 2.60 | 0.90 | 52.9% |
| 16 | Body Of Proof-01/03 | ABC | 1.50 | 2.30 | 0.80 | 53.3% |
| 17 | Blue Bloods-01/06 | CBS | 1.80 | 2.60 | 0.80 | 44.4% |
| 18 | Last Man Standing-01/03 | ABC | 2.40 | 3.10 | 0.70 | 29.2% |
| 19 | PAN AM-01/08 | ABC | 1.30 | 2.00 | 0.70 | 53.8% |
| 20 | CSI: NY-01/06 | CBS | 1.80 | 2.50 | 0.70 | 38.9% |
| 21 | MIDDLE, THE-01/04 | ABC | 3.00 | 3.60 | 0.60 | 20.0% |
| 22 | Suburgatory-01/04 | ABC | 2.90 | 3.50 | 0.60 | 20.7% |
| 23 | Good Wife, THE-01/08 | CBS | 2.70 | 3.30 | 0.60 | 22.2% |
| 24 | UNFORGETTABLE-01/03 | CBS | 2.60 | 3.20 | 0.60 | 23.1% |
| 25 | Simpsons-01/08 | FOX | 2.30 | 2.90 | 0.60 | 26.1% |
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The 18-49 Demo Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 adults 18-49 ratings] had the largest absolute adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
Largest 18-49 Demo Percentage Increase From DVR Viewing for Broadcast TV Shows:
| Rank | Shows | Net | 18-49 L+SD (Rating) | 18-49 L+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| 1 | PAN AM-01/08 | ABC | 1.30 | 2.00 | 0.70 | 53.8% |
| 2 | Body Of Proof-01/03 | ABC | 1.50 | 2.30 | 0.80 | 53.3% |
| 3 | PARENTHOOD-01/03 | NBC | 1.70 | 2.60 | 0.90 | 52.9% |
| 4 | SUPERNATURAL-01/06 | CW | 0.80 | 1.20 | 0.40 | 50.0% |
| 5 | Blue Bloods-01/06 | CBS | 1.80 | 2.60 | 0.80 | 44.4% |
| 6 | CHUCK-01/06 | NBC | 0.90 | 1.30 | 0.40 | 44.4% |
| 7 | REVENGE-01/04 | ABC | 2.50 | 3.60 | 1.10 | 44.0% |
| 8 | Modern Family-01/04 | ABC | 5.70 | 8.10 | 2.40 | 42.1% |
| 9 | Hawaii Five-0-01/02 | CBS | 2.90 | 4.10 | 1.20 | 41.4% |
| 10 | Private Practice-01/05 | ABC | 2.70 | 3.80 | 1.10 | 40.7% |
| 11 | CSI: NY-01/06 | CBS | 1.80 | 2.50 | 0.70 | 38.9% |
| 12 | SECRET CIRCLE-01/05 | CW | 0.80 | 1.10 | 0.30 | 37.5% |
| 13 | Grey'S ANATOMY-01/05 | ABC | 4.50 | 6.10 | 1.60 | 35.6% |
| 14 | Family Guy-01/08 | FOX | 3.10 | 4.20 | 1.10 | 35.5% |
| 15 | Once Upon A Time-01/08 | ABC | 3.70 | 5.00 | 1.30 | 35.1% |
| 16 | Desperate Housewives-01/08 | ABC | 3.00 | 4.00 | 1.00 | 33.3% |
| 17 | How I Met Your Mother-01/02 | CBS | 3.90 | 5.10 | 1.20 | 30.8% |
| 18 | NCIS-01/03 | CBS | 4.10 | 5.30 | 1.20 | 29.3% |
| 19 | Last Man Standing-01/03 | ABC | 2.40 | 3.10 | 0.70 | 29.2% |
| 20 | Two and a Half Men-01/02 | CBS | 4.50 | 5.80 | 1.30 | 28.9% |
| 21 | NCIS: LOS ANGELES-01/03 | CBS | 3.50 | 4.50 | 1.00 | 28.6% |
| 22 | Vampire Diaries-01/05 | CW | 1.50 | 1.90 | 0.40 | 26.7% |
| 23 | Simpsons-01/08 | FOX | 2.30 | 2.90 | 0.60 | 26.1% |
| 24 | Celebrity Wife Swap-01/03 | ABC | 2.10 | 2.60 | 0.50 | 23.8% |
| 25 | MIKE & Molly-01/02 | CBS | 3.80 | 4.70 | 0.90 | 23.7% |
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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).
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Largest Average Viewership Increase From DVR Viewing for Broadcast TV Shows:
| Rank | Shows | Net | Viewers L+SD (Rating) | ViewersL+7 (Rating) | Post Airdate Increase (Absolute) | Post Airdate Increase (%) |
| 1 | Modern Family-01/04 | ABC | 14027 | 18876 | 4849 | 34.6% |
| 2 | Hawaii Five-0-01/02 | CBS | 11896 | 15288 | 3392 | 28.5% |
| 3 | NCIS-01/03 | CBS | 19943 | 23286 | 3343 | 16.8% |
| 4 | Body Of Proof-01/03 | ABC | 7049 | 10076 | 3027 | 42.9% |
| 5 | Grey'S ANATOMY-01/05 | ABC | 12116 | 15083 | 2967 | 24.5% |
| 6 | Once Upon A Time-01/08 | ABC | 10349 | 13209 | 2860 | 27.6% |
| 7 | Blue Bloods-01/06 | CBS | 11341 | 14168 | 2827 | 24.9% |
| 8 | Two and a Half Men-01/02 | CBS | 13941 | 16643 | 2702 | 19.4% |
| 9 | NCIS: LOS ANGELES-01/03 | CBS | 17110 | 19803 | 2693 | 15.7% |
| 10 | REVENGE-01/04 | ABC | 8059 | 10733 | 2674 | 33.2% |
| 11 | UNFORGETTABLE-01/03 | CBS | 11783 | 14427 | 2644 | 22.4% |
| 12 | 2 Broke Girls-01/02 | CBS | 12101 | 14326 | 2225 | 18.4% |
| 13 | Private Practice-01/05 | ABC | 7714 | 9897 | 2183 | 28.3% |
| 14 | Good Wife, THE-01/08 | CBS | 11647 | 13816 | 2169 | 18.6% |
| 15 | Desperate Housewives-01/08 | ABC | 8837 | 10857 | 2020 | 22.9% |
| 16 | PARENTHOOD-01/03 | NBC | 4938 | 6904 | 1966 | 39.8% |
| 17 | How I Met Your Mother-01/02 | CBS | 10143 | 12097 | 1954 | 19.3% |
| 18 | CSI: NY-01/06 | CBS | 10563 | 12461 | 1898 | 18.0% |
| 19 | Family Guy-01/08 | FOX | 6233 | 8107 | 1874 | 30.1% |
| 20 | MIKE & Molly-01/02 | CBS | 11902 | 13724 | 1822 | 15.3% |
| 21 | PAN AM-01/08 | ABC | 3956 | 5539 | 1583 | 40.0% |
| 22 | Last Man Standing-01/03 | ABC | 7934 | 9488 | 1554 | 19.6% |
| 23 | CSI: MIAMI-01/08 | CBS | 10459 | 11991 | 1532 | 14.6% |
| 24 | MIDDLE, THE-01/04 | ABC | 9995 | 11410 | 1415 | 14.2% |
| 25 | Suburgatory-01/04 | ABC | 8754 | 10060 | 1306 | 14.9% |
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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
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Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings? No. Click here to learn more.
To see the previous most DVR'd TV Shows lists click here.
Definitions:
DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.
Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.
Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate
Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.
Nielsen TV Ratings Data:©2012 The Nielsen Company. All Rights Reserved.





