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Cable News Ratings For Saturday-Sunday, January 21-22, 2012

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January 24th, 2012

Not surprisingly Fox bettered the combined CNN & MSNBC in Saturday night's South Carolina coverage.  The primetime numbers in the regular table for Saturday night are only for 8-11p, but here's how it looked from 7-11p:

FNC: 2.63 million viewers (703,000 in 25-54)
CNN: 1.21 million viewers (417,000 in 25-54)
MSNBC: 985,000 viewers (240,000 in 25-54)

*note: FNC aired a special hosted by Geraldo from 10-11PM/ET

Live + Same Day Cable News Ratings for Saturday & Sunday, January 21-22, 2012

Saturday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  1,345              342     632
CNN     637              188     261
MSNBC     495              145     217
CNBC     185              103     120
FBN      36                13      17
HLN     306              102     159
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  2,608              698  1,124
CNN  1,148              393     517
MSNBC     954              247     382
CNBC     270              152     188
FBN      85                38      39
HLN     358              138     188
Sunday
P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC     786              183     363
CNN     413              131     175
MSNBC     298              118     140
CNBC     140                71      86
FBN      16                  5        6
HLN     288                94     150
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC     874              158     295
CNN     420              116     161
MSNBC     306              120     151
CNBC     130                54      68
FBN      19                  2        5
HLN     341              126     165


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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

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Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
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