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Fox News Tops Florida Primary Coverage, Cable News Ratings for Tuesday, January 31, 2012

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February 1st, 2012

FOX News Channel was the dominant news channel in both total viewers and adults 25-54 demo during the fourth Republican primary night with coverage of the 2012 Florida primary. This marks the fourth consecutive win for FNC beating CNN and MSNBC combined in primetime in total viewers and also marks the second highest rated primary night so far this election season (second only to FNC’s coverage of SC Primary).

FNC averaged 2.7 million viewers during its 8-10PM coverage and 684,000 with viewers 25-54 – making it the most watched cable news network of the night. FOX News Channel’s special coverage of the Florida primary ranked in the top 20 telecasts for the night.

Here are some different slices of the ratings from what's in the standard ratings table below.

8-10PM COVERAGE

FNC: 2,744,000 (684,000 in 25-54)
CNN: 1,205,000 (443,000 in 25-54)
MSNBC: 1,056,000 (266,000 in 25-54)

PRIMETIME COVERAGE 8-11PM
FNC: 2,508,000 (641,000 in 25-54)
CNN: 1,092,000 (402,000 in 25-54)
MSNBC: 984,000 (246,000 in 25-54)

RATINGS PEAKS
FNC at 8PM with 2,769,000 (705,000 in 25-54)
CNN at 9PM with 1,243,000 (465,000 in 25-54)
MSNBC at 9PM with 1085,000 (284,000 in 25-54)

Live + Same Day Cable News Daily Ratings for Tuesday, January 31, 2012:

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  1,311  335  649
CNN  453  139  181
MSNBC  509  131  209
CNBC  179  53  106
FBN  66  16  31
HLN  225  69  120
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  2,508  641  1,131
CNN  1,092  402  474
MSNBC  984  246  396
CNBC  303  111  173
FBN  73  15  33
HLN  408  93  213
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends  1,130  351  670
CNN Early Start/Starting Point  189  65  81
MSNBC Morning Joe  462  178  250
CNBC Squawk Box  145  39  97
HLN Morning Express w/ Meade  302  141  183
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE  1,863  401  927
CNN Situation Room  574  114  187
MSNBC Hardball WITH C. MATTHEWS  786  165  276
CNBC FAST MONEY  188  44  113
HLN HLN SPECIAL REPORT  179  32  82
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER  2,050  383  893
CNN John King USA  667  185  282
MSNBC MSNBC SPECIAL COVERAGE  649  119  239
CNBC Mad Money  198  62  129
HLN Prime News  206  41  83
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC The Fox Report W/S.SMITH  2,257  506  1,053
CNN AMERICAS CHOICE 2012  891  300  437
MSNBC MSNBC SPECIAL COVERAGE  912  229  411
CNBC Kudlow Report  128  61  67
HLN ISSUES  345  73  166
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC AEHQ: FL PRIMARY  2,769  705  1,267
CNN AMERICAS CHOICE 2012  1,166  422  495
MSNBC MSNBC SPECIAL COVERAGE  1,025  245  422
CNBC SUPERMARKETS INC  208  96  114
HLN Nancy Grace  532  138  299
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC AEHQ: FL PRIMARY  2,719  663  1,193
CNN AMERICAS CHOICE 2012  1,243  465  578
MSNBC MSNBC SPECIAL COVERAGE  1,085  284  432
CNBC 60 Minutes ON CNBC  364  97  197
HLN Dr. Drew  347  67  171
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC Hannity  2,023  555  933
CNN Anderson Cooper 360  865  319  348
MSNBC MSNBC SPECIAL COVERAGE  841  207  330
CNBC 60 Minutes ON CNBC  339  140  210
HLN Nancy Grace  363  83  178
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA  1,435  494  762
CNN Anderson Cooper 360  456  175  182
MSNBC MSNBC SPECIAL COVERAGE  551  140  240
CNBC Mad Money  102  58  78
HLN SHOWBIZ TONIGHT  278  106  130

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
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