TV Ratings Wednesday: 'American Idol' Keeps Falling, Gives 'Mobbed' A Big Boost; 'Whitney,' 'Chelsea' Rise, As Fox Wins Easily

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February 2nd, 2012

Scoreboard FOX CBS Uni NBC ABC CW
Adults 18-49: Rating/Share 4.4/12 1.9/5 1.5/4 1.5/4 1.5/4 0.5/1
Adults 18-34: Rating/Share 3.1/10 1.1/4 1.5/5 1.1/3 1.1/3 0.6/2
Total Viewers (million) 13.064 8.096 3.492 4.955 4.767 1.109

American Idol drew a 5.9 adults 18-49 rating last night, down 9% vs. a 6.5 rating last Wednesday (although typical upward adjustments in the final ratings are likely to trim that decline by a tenth). That was also down 34% from the third Wednesday telecast a year ago that averaged a 9.0 adults 18-49 rating and 25.16 million viewers. Following Idol, Mobbed drew a 2.9 adults 18-49 rating, way up (123%) over the 1.3 rating it drew on 1/11/12 when it followed a Mobbed repeat.

Fox easily won Wednesday night with both total viewers and adults 18-49 with ABC in repeats and CBS mostly in repeats.

Against atypical 8pm broadcast competition, it was an up night for NBC's 8pm comedy block. Whitney had a 1.7 adults 18-49 rating, up 21% vs. a series low 1.4 rating last week. Are You There, Chelsea? had the same 1.7 adults 18-49 rating, up the same 21% vs. a season/series low 1.4 adults 18-49 rating last week.

CW's One Tree Hill was even vs. last week's 0.7 adults 18-49 rating. Remodeled matched its season/series low 0.3 adults 18-49 rating, down a tenth vs. a 0.4 rating last Tuesday night.

The only thing new on CBS was the Super Bowl's Greatest Commercials, and its 2.1 adults 18-49 rating was up a tenth (5%) vs. a 2.0 adults 18-49 rating on Friday 2/4/11.

Late-night results are below the primetime data.

Overnight ratings for Wednesday, February 1, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX American Idol 5.9 17 18.19
CBS Super Bowl's Greatest Commercials 2.1 6 8.66
NBC Whitney 1.7 5 4.44
ABC The Middle -R 1.2 4 4.90
CW One Tree Hill 0.7 2 1.47
8:30PM NBC Are You There, Chelsea? 1.7 5 4.08
ABC Suburgatory -R 1.2 3 4.21
9:00PM FOX Mobbed 2.9 7 7.94
ABC Modern Family -R 2.7 7 7.66
CBS Criminal Minds -R 2.1 5 8.23
NBC Law & Order: SVU -R 1.1 3 4.79
CW Remodeled 0.3 1 0.75
9:30PM ABC Happy Endings -R 1.9 5 5.25
10:00PM NBC Law & Order: SVU -R 1.6 4 5.82
CBS CSI -R 1.5 4 7.40
ABC Revenge -R 0.9 2 3.29

via NBC press note:

In Late-Night Metered Markets Wednesday night:

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 with an encore in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 3.0/8; CBS's "Late Show with David Letterman," 2.7/7; and ABC's combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.4/4.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; "Late Show," 0.7/3; "Nightline," 0.8/4; and "Jimmy Kimmel Live," 0.4/2.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.7/6 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4). In the 25 markets with Local People Meters, "Late Night" (0.7/5 in 18-49) topped "Late Late Show" (0.3/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

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